The Labour Party is focused on winning back New Zealanders.

It's holding its annual conference in Christchurch this weekend - the first time its members have met since the 2023 election defeat.

Leader Chris Hipkins has told the party it must change if it wants to re-gain the trust it's lost.

Former Labour leader David Cunliffe says it's the right message after a historic loss in confidence.

He says they need to learn lessons from why support dropped 25 percent between 2020 and 2023.

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