In this episode of Dental Marketing Theory, Gary is joined by entrepreneur Tanner Applegate, CEO of Unify, to discuss the challenges of dental student debt and strategies for financial success. They explore topics such as managing debt, the pros and cons of different career paths post-dental school, and how debt impacts starting a business. Tanner also shares insights into his company, Unify, a password management solution designed for dental practices.

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Tanner Applegate 
CEO of Unify

Website: https://www.unify.dental/

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In this episode, Gary sits down with Dr. Paul Goodman, also known as Dr. Nacho — the founder of Dental Nachos. The two discuss the unique challenges and solutions in the dental industry, from hiring associates to the impact of AI on patient communication. They dive into the importance of building community, offering value beyond services, and the nuances of dental practice ownership. Dr. Nacho also shares insights on how his Dental Nachos Facebook group and events like the Super Dentist Boost Camp transform how dentists connect, learn, and grow.

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Dr. Paul Goodman 
Founder of Dental Nachos and Dentist Job Connect

Website: https://www.dentalnachos.com/

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In this episode, Gary welcomes Dr. Bob Dokhanchi for a unique discussion on non-disparaging service agreements in the dental industry. They switch perspectives as Gary makes the case against signing such agreements, while Dr. Bob highlights their potential benefits. The conversation also explores broader implications of transparency, accountability, and how businesses can navigate social media reviews.

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Dr. Bob Dokhanchi 
President at Dentistry in General LLC

Website: https://dentistryingeneral.com/

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In this episode, Gary speaks with Katrina Klein, a dental hygienist with over 27 years of industry experience, about the challenges dental offices face in paying hygienists top dollar. Katrina explains the importance of comprehensive hygiene and aligning practice philosophies to ensure hygienists bring maximum value. They also discuss the role of continuing education, the impact of different state regulations, and how to build a successful, aligned team.

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Katrina Klein 
Founder of ErgoFitLife

Website: https://ergofitlife.com/

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In this episode, Gary speaks with Dr. Emily Letran, a seasoned dentist who owns three multi-specialty group practices in Southern California and has over 31 years of experience in dentistry. They discuss sales techniques in the dental industry, emphasizing the importance of conveying value over cost and exploring patient financing options beyond credit cards. Dr. Letran shares her approach to patient communication, focusing on health and treatment benefits rather than costs, and provides insights into overcoming common sales objections in a dental practice setting.

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Dr. Emily Letran
General Dentist | Executive Coach |  Marketing Strategist 

Website: https://www.coachroi.com
 Website: https://www.dremilyletran.com/ 

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 In this episode, Gary speaks with Loren King, a dental hygienist with over 12 years of experience who challenges common myths about the flexibility of the dental industry. Loren shares her journey from dental assistant to hygienist and speaker, traveling across states to work where opportunities are best, and offers insights into the autonomy hygienists can achieve. She emphasizes the importance of communication between dentists and hygienists while providing tips for those feeling stuck in their careers.

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Loren King 
Global Speaker + KOL | RDH | The Human Experience Mentor

Instagram: https://www.instagram.com/lorenthecoachforhumans/

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In this episode, Gary talks with Dr. Scott Leune, a prominent figure in the dental industry known for his remarkable journey and contributions. Dr. Leune shares his inspiring story of overcoming significant challenges early in his dental career, including a severe back injury that forced him to rethink his approach to practice management. Despite the odds, he built multiple successful dental practices and launched numerous other ventures, eventually helping to create over 200 practices nationwide. Dr. Leune also discusses his insights on the future of dentistry, emphasizing the importance of sustainable practice models and ethical business practices.

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Dr. Scott Leune 
Founder and CEO at Scott Leune Education

Website: https://scottleune.com/

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In this episode, Gary engages in an insightful conversation with insurance expert Ben Tuinei on the strategic impacts of dental practices going out of network. They discuss the challenges and benefits of leaving network contracts, emphasizing the importance of a robust new patient replacement mechanism to sustain practice growth. The dialogue also explores the need for strategic marketing and team training to manage transitions and optimize patient retention and revenue successfully.

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Benjamin Tuinei 
President at Veritas Dental Resources, LLC 

Website: https://veritasdentalresources.com/

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In this episode of Dental Marketing Theory, Gary and guest Mike Huffaker discuss the impact and advantages of cloud-based practice management software (PMS) in the dental industry. Mike shares his journey from tech sales to the dental sector and explains how cloud technology is revolutionizing dental practices by offering better integration, real-time updates, and scalable solutions for multi-location groups. The conversation also explores the future of dental practice technology and how adopting modern systems with Planet DDS can significantly enhance operational efficiency and valuation.

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Mike Huffaker 
Chief Revenue Officer at Planet DDS 

Website: https://www.planetdds.com/

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In this episode of Dental Marketing Theory, Gary interviews Dr. Kevin Kremer, an active dentist and consultant in the dental industry. Dr. Kremer shares his journey from following in his family's footsteps to becoming an entrepreneur in dentistry, focusing on the importance of mindset for personal and professional success. He emphasizes the value of growth, collaboration, and creating a roadmap for an abundant life, offering insights from his upcoming book "Quantum Accountability."

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Kevin Kremer 
Founder and CEO at Kremer Leadership Institute 
Owner of Kremer Dental Care

Website: https://www.kremerleadership.com/
Website: https://kremerdental.com/

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