Marketing Operators

E003: Holistic Retention Strategies and Driving LTV


Listen Later

00:00 Introduction and Sponsor Acknowledgement

10:09 Key Performance Indicators for Retention

27:02 The Challenges of Measuring Retention and LTV

39:56 The Need for Incrementality Testing in Retention

47:56 The Impact of First Order Value on LTV

55:33 Exploring Retention Channels

01:06:17 Reactivating Unengaged Customers

01:18:23 Exclusive Offers and Early Access



Operators Exclusive Slack: ⁠⁠https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA



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Aftersell.

⁠⁠https://www.aftersell.com/⁠⁠


Richpanel.

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Haus.

⁠⁠http://Haus.io/operators


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Marketing OperatorsBy Marketing Operators I Connor Rolain I Connor MacDonald I Cody Plofker

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