Sign up to save your podcasts
Or
Share E010: CRO: Optimising Conversions, Increasing AOV and Selling 6-Figures Post Purchase
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
E010: CRO: Optimising Conversions, Increasing AOV and Selling 6-Figures Post Purchase
00:00 Introduction to Conversion Rate Optimization (CRO) 02:37 Testing and Implementing CRO Initiatives
08:34 Defining CRO and its Impact on Revenue per User
28:47 Optimizing Team Structure and Design Support in E-commerce
44:10 The Impact of Video Experiences on Revenue and Customer Engagement
49:48 CRO Testing: Strategies for Optimizing the Customer Journey
55:59 Optimizing Conversion Rates Through Intuitive Navigation
58:12 Balancing Testing and Editorial Decisions in Website Design
01:02:16 Measuring True Incrementality with Marketing Science
01:21:05 Informed Upselling and After-Sell Strategies
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered by:
Motion.
https://motionapp.com/pricing?utm_source=marketing-operators-podcast&utm_medium=paidsponsor&utm_campaign=march-2024-ad-reads
Aftersell.
https://www.aftersell.com/
Richpanel.
https://www.richpanel.com/?utm_source=MO&utm_medium=podcast&utm_campaign=ytdesc
Haus.
http://haus.io/operators
Subscribe to the 9 Operators Podcast here:
https://www.youtube.com/@Operators9
View all episodes
By Cody Plofker, Connor MacDonald, and Connor Rolain
4.6
1010 ratings
00:00 Introduction to Conversion Rate Optimization (CRO) 02:37 Testing and Implementing CRO Initiatives
08:34 Defining CRO and its Impact on Revenue per User
28:47 Optimizing Team Structure and Design Support in E-commerce
44:10 The Impact of Video Experiences on Revenue and Customer Engagement
49:48 CRO Testing: Strategies for Optimizing the Customer Journey
55:59 Optimizing Conversion Rates Through Intuitive Navigation
58:12 Balancing Testing and Editorial Decisions in Website Design
01:02:16 Measuring True Incrementality with Marketing Science
01:21:05 Informed Upselling and After-Sell Strategies
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered by:
Motion.
https://motionapp.com/pricing?utm_source=marketing-operators-podcast&utm_medium=paidsponsor&utm_campaign=march-2024-ad-reads
Aftersell.
https://www.aftersell.com/
Richpanel.
https://www.richpanel.com/?utm_source=MO&utm_medium=podcast&utm_campaign=ytdesc
Haus.
http://haus.io/operators
Subscribe to the 9 Operators Podcast here:
https://www.youtube.com/@Operators9
More shows like Marketing Operators
View all
The Foundr Podcast with Nathan Chan
570 Listeners
Shopify Masters
381 Listeners
Founders
2,171 Listeners
Ecommerce Playbook: Numbers, Struggles & Growth
73 Listeners
My First Million
2,654 Listeners
Acquisitions Anonymous - #1 for business buying, selling and operating
250 Listeners
The Startup Ideas Podcast
214 Listeners
Marketing Against The Grain
361 Listeners
Limited Supply
149 Listeners
Operators
52 Listeners
Moneywise
656 Listeners
The Andrew Faris Podcast
24 Listeners
Tactical & Practical
2 Listeners
Finance Operators
5 Listeners
Scalability School
9 Listeners