My Amazon Guy

Effective Ad Budget Allocation for a Successful Launch


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In this exciting discussion with MAG's VP of Marketing Kevin Sanderson and Amazon PPC Expert, Elizabeth Greene we dive into the world of strategic budgeting to ensure a triumphant product launch. Discover how allocating your ad budget effectively can make all the difference in achieving your goals and capturing audience attention. Get ready to uncover game-changing strategies, expert insights, and real-world examples that will inspire and empower you to optimize your ad budget for an epic launch. Join us as we unravel the secrets behind the 5k Ads Campaign and unlock the path to launch success!

Join us in this captivating video to discover how to strategically allocate your ad budget and create an unforgettable launch experience. Don't miss out on the opportunity to gain valuable insights and take your launch to new heights. Subscribe now and hit the notification bell to stay updated with our latest videos on marketing strategies and business success. Let's make your next launch an extraordinary one together!

00:00 Effective Ad Budget Allocation for a Successful Launch
00:17 - Starting with sponsored products for a launch strategy
00:52 - Determining the expenses to run on top keywords
01:15 - Calculating the cost to rank based on search volume and click-through rate
02:00 - Assuming a conversion rate for estimating ad spend
02:49 - Importance of taking time for detailed calculations and avoiding surprises

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My Amazon GuyBy Steven Pope

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