Eddie Lester is a personal trainer of more than a decade and the founder of Fitness Mentors, a certification and business education program for online personal trainers.

Eddie's been refining the online training process and teaching trainers how to deliver digital training since well before the coronavirus pandemic. Today, he joins Chris Cooper on Two-Brain Radio to share some tricks of the trade.

Eddie and Chris discuss the mindset shift that trainers need to make when moving to online training, how to communicate effectively with clients and how to build a digital audience.

Links:

Fitness Mentors
Off Day Trainer
COVID-19 Resources
Join the Gym Owners United group on Facebook
Book a Free Call

To access the Fitness Mentors free guide for starting an online training program, text "online trainer" to 31996.

Timeline:

1:07 – The history of fitnessmentors.com.

5:03 – Making the mindset shift to online training.

7:21 – Simplify, simplify, simplify.

10:14 – Where do online trainers go wrong?

12:24 – The skills every online trainer needs to have.

16:03 – The importance of personalized communication.

18:52 – Online training and retention.

20:50 – What online trainers should be offering in addition to programming and coaching.

24:07 – How to cultivate a digital audience.

29:51 – Be the same person online that you are in the gym.

32:32 – How to access Fitness Mentors’ guide to online training for free.