When a liberal arts major sits down and thinks about their future career, very seldom does it include a future in sales.

But sales isn’t like it used to be — the typical salesperson today is also quite often an unintentional salesperson. The sales force of today must be deeply empathetic, curious and committed to filling needs. But how do we flip the narrative to attract these kinds of people?

We speak with Mike Fisher, long-time Master Facilitator for Integrity Solutions and Chief Sales Officer at Sales Bullpen, about defining what a salesperson really is, how a mindset shift can change the public opinion (as well as their own), and how sales leaders need to look at their team.

Join us as we discuss:

How a company’s beliefs & view of selling ultimately shapes success

Why a positive or negative view of sales will make or break a salesperson

The mindset shift required for sales leaders

Check out these resources we mentioned during the podcast:

The Pay Is High and Jobs are Plentiful, but few want to Go Into Sales

https://www.wsj.com/articles/the-pay-is-high-and-jobs-are-plentiful-but-few-want-to-go-into-sales-11626255001