What's the best approach to managing dual agency, you might ask? Well, let's ask our guest for today on The "Be More" Show for Agents, Jason Boice! Jason is a real estate agent x investor at eXp Realty, and he's about to share his strategies dealing with two sides of the same coin!

Jason's real estate journey is one for the books. He's done it all, from working in construction to government real estate and Investing in inner-city apartments. Now he's here to share his knowledge on generating leads from multiple sources and bridging relationships with sellers and buyers.

He's all about transparency, setting expectations upfront, and constantly improving his marketing strategies. Don't miss out, dude! Press play and find out what you've been missing in the real estate world!

Key Takeaways

00:00:00How we know Jason

00:02:01Viking Realtor® with Dual Agency

00:05:31Jason’s sh*t show moment

00:10:44Eviction Process in Connecticut

00:12:16Quitting when he got his license

00:13:36Joining a local brokerage

00:14:50Converting Zillow Leads

00:16:49Switching to eXp Realty

00:18:08Generating his own leads

00:20:47Using showing agent services

00:22:27Setting expectations with clients

00:24:45Finding the right showing agent

00:26:57Jason’s marketing expenses

00:28:36Why invest in marketing

00:30:13Two Mailers in Dual Agency

00:33:02Where did the marketing begin

00:35:10Getting in touch with lead sources

00:36:22How to make events stand out

00:38:05Virtual Events/Raffles for Leads

00:42:06Dual Agency Conversation

00:45:25Tools/systems for transactions

00:46:20Communications in Dual Agency

00:49:33Handling difficult conversations

00:50:43Setting Commission Rates

00:54:28Jason’s GOLDEN NUGGET

00:55:38The ‘Reverse Selling’ Book

00:57:44How many calls a day

00:59:06What's next in Jason's Realtor® world

01:00:36How we screen agents

01:03:57Building a relationship with agents

01:06:30Jason’s favorite business tool

01:07:34Jason’s planned events

01:09:46Best way to contact Jason

Snag the Golden Nuggets from this episode! 

https://www.theagentgoldmine.com/

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Hang with Us! 

Ali’s IG: https://www.instagram.com/Ali_The_Agent/   

Shelby’s IG: https://www.instagram.com/TheShelbyShow__/ 

Connect with Jason

https://www.instagram.com/JasonEBoice/

https://web.facebook.com/jasonboice.realtor/

https://www.tiktok.com/@jasonboice.realtor

https://twitter.com/JasonBoice

https://cashoffersct.zoodealio.com/

https://www.youtube.com/channel/UCj_aAFeSbfcrjv2mvKHrZUA

Resources and Links

Zillow https://www.zillow.com/

Espresso Agent https://www.espressoagent.com/

Tom Ferry Events https://www.tomferry.com/events/

Showami https://showami.com/

Asana https://asana.com/

Reverse Selling by Brandon Mulrenin https://www.amazon.com/Reverse-Selling-Estate-Agents-Clients/dp/1737400103

Exactly What to Say by Phil M. Jones https://www.amazon.com/Exactly-What-Say-Influence-Impact/dp/1989025005