The Agent Goldmine - Real Estate Agent Business Building

(Ep. 25) How Genuine Relationships Are Key for Real Estate Agents' Success with Falisha Rexford


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Another episode of The Agent Goldmine is here to give you all the real estate scoop once again. This time we’re going to talk about being a real estate mogul by building genuine relationships with Falisha Rexford of The Rexford Group, a real estate investor, US veteran, and a mother all in one!

When it comes to her success, Falisha is all about those neverending connections and relationships with some hand-shaking, moving and grooving, and showing genuine care and all the love. No boring "I'm just a Realtor®" vibes in her area. She approaches her clients like real friends and lets them do the talking.

As a female veteran, Falisha shares her unique ways of making it to her real estate success. She's all about authenticity, giving her all, and always showing up. She shares MORE tips for creating engaging social media content, nurturing connections, and effectively managing a team.

This episode is not just informative, it's a whole vibe. Get ready for some heartwarming moments, hilarious laughs, and golden nuggets of wisdom. Tune in now!

Key Takeaways

00:00:00 How we know Falisha

00:02:47 Having over 100 closings per year

00:04:53 Falisha’s sh*t show moment

00:10:07 How she got into real estate

00:11:49 Importance of personality in RE

00:13:31 Choosing to be ‘magnetic’

00:15:44 Doubling Down on Clients

00:18:21 Marketing to her niche

00:19:43 Connecting with veterans

00:21:39 Why relationships matter

00:22:55 RE Social Media Strategy

00:25:11 Consistency in social media

00:28:24 Ebb and flow in posting

00:30:23 Keeping and leveraging tasks

00:31:40 Collaboration with an assistant

00:34:41 Batch recording process

00:36:28 Her recording locations

00:39:12 Hiring process and progress

00:40:43 How to know the right hire

00:43:21 Thoughts on virtual assistants

00:44:35 Team Organization

00:46:58 Why they have weekly meetings

00:49:57 Air Force Connections

00:53:02 What’s an Honorary Commander

00:56:38 Tips on how to reach out

01:00:08 What her next years look like

01:03:31 Falisha’s GOLDEN NUGGET

01:08:44 Her team’s supportive partnership

01:10:27 Importance of being different

01:12:03 Lifestyle, Legacy, Philanthropy

01:14:35 Best way to contact Falisha

01:16:23 Planned events for the year

01:17:12 Favorite app for tracking leads

Snag the Golden Nuggets from this episode!

https://www.theagentgoldmine.com/

Be a bro, share the show + hit us with a 5-star review!

https://open.spotify.com/show/28ACkTsMbVkHxEwD9Z9qUC

https://podcasts.apple.com/us/podcast/be-more-show-for-agents/id1682543343 

https://www.youtube.com/channel/UCmYXUbR8lqRia72sE2Abncg?sub_confirmation=1  

Hang with Us!

Ali’s IG: https://www.instagram.com/Ali_The_Agent/   

Shelby’s IG: https://www.instagram.com/TheShelbyShow__/ 

Connect with Falisha

https://www.instagram.com/Falisha_Rexford/

https://www.youtube.com/channel/UCV2Mhcu5ee-B6ISTQBkLGFg

https://www.therexfordgrouplv.com/team/falisha-rexford

Resources and Links

Monday https://monday.com/

David Green's Mastermind https://www.davidgreenemastermind.com/home

Ryan Pine's Wealthy Investor Event https://www.wealthyinvestor.com/

...more
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The Agent Goldmine - Real Estate Agent Business BuildingBy Ali Garced and Shelby Johnson

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