<a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/600328/open_sms">Send us a text</a>People want to feel that they are getting value out of their money and most of them want discounts. As an eCommerce brand, your job is to come up with the most creative ways to maximize your sales and profit, while still giving a compelling offer.In this episode, Jordan West talks about Black Friday discounting, what kind of deals to run, when to start, and how long to run them.Listen and enjoy this episode! KEY TAKEAWAYS FROM THIS EPISODE<ul><li>If you want customers in 2022, you have to have a discount.</li><li>Do a reverse sale. Let your customers know that the prices will be going up on a certain date and call them to get the products before the prices increase.</li><li>As soon as you start running discounts all the time, people wait for those discounts.</li><li>Do different types of discounts and be creative with them. </li><li>Set shipping cut-off timelines for this December.</li><li>Run a VIP flash sale.</li></ul> Connect with Jordan here: LinkedIn: <a href='https://www.linkedin.com/in/jordan-west-marketer/'>https://www.linkedin.com/in/jordan-west-marketer/</a> This month’s sponsor is OneLab Group, and Oracle NetSuite Partner who specializes in DTC companies.   They simplify the complex when it comes to building a scalable digital operations platform.  Visit <a href='http://www.onelabgroup.com/'>www.onelabgroup.com</a> to connect with them now.

Send us a text People want to feel that they are getting value out of their money and most of them want discounts. As an eCommerce brand, your job is to come up with the most creative ways to maximize your sales and profit, while still giving a compelling offer. In this episode, Jordan West talks about Black Friday discounting, what kind of deals to run, when to start, and how long to run them. Listen and enjoy this episode! KEY TAKEAWAYS FROM THIS EPISODEIf you want customers in 2022, you have to have a discount.Do a reverse sale. Let your customers know that the prices will be going up on a certain date and call them to get the products before the prices increase.As soon as you start running discounts all the time, people wait for those discounts.Do different types of discounts and be creative with them. Set shipping cut-off timelines for this December.Run a VIP flash sale. Connect with Jordan here: LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/ This month’s sponsor is OneLab Group, and Oracle NetSuite Partner who specializes in DTC companies. They simplify the complex when it comes to building a scalable digital operations platform. Visit www.onelabgroup.com to connect with them now.

<a href="https://www.buzzsprout.com/twilio/text_messages/600328/open_sms" rel="noopener noreferrer">Send us a text</a>People want to feel that they are getting value out of their money and most of them want discounts. As an eCommerce brand, your job is to come up with the most creative ways to maximize your sales and profit, while still giving a compelling offer.In this episode, Jordan West talks about Black Friday discounting, what kind of deals to run, when to start, and how long to run them.Listen and enjoy this episode! KEY TAKEAWAYS FROM THIS EPISODE<ul><li>If you want customers in 2022, you have to have a discount.</li><li>Do a reverse sale. Let your customers know that the prices will be going up on a certain date and call them to get the products before the prices increase.</li><li>As soon as you start running discounts all the time, people wait for those discounts.</li><li>Do different types of discounts and be creative with them.&nbsp;</li><li>Set shipping cut-off timelines for this December.</li><li>Run a VIP flash sale.</li></ul> Connect with Jordan here: LinkedIn: <a href="https://www.linkedin.com/in/jordan-west-marketer/" rel="noopener noreferrer">https://www.linkedin.com/in/jordan-west-marketer/</a> This month’s sponsor is OneLab Group, and Oracle NetSuite Partner who specializes in DTC companies. &nbsp; They simplify the complex when it comes to building a scalable digital operations platform.&nbsp; Visit <a href="http://www.onelabgroup.com/" rel="noopener noreferrer">www.onelabgroup.com</a> to connect with them now.&nbsp;

Ep 391: How To Succeed This Black Friday With Jordan West

TL;DR: Secrets to Scaling Your E-commerce Brand PodcastHosted by Brand + Agency Owner Jordan West, delve into the essentials of e-commerce growth, including:<ul><li>Paid Advertising: Master the art of paid ads across platforms.</li><li>Creative Strategy: Unlock innovative approaches to marketing.</li><li>TikTok Shop &amp; Ads: Explore the potential of TikTok for e-commerce.</li><li>Facebook Ads: Leverage Facebook's vast network for your brand.</li><li>Influencer Outreach: Harness the power of influencer marketing.</li><li>Real Successes &amp; Failures: Learn from real-life experiences and case studies.</li><li>Industry Leader Insights: Gain wisdom from top figures in the e-commerce world.</li></ul>Join us for invaluable advice and strategies to elevate your e-commerce store. Welcome to "Secrets to Scaling Your E-commerce Brand," the podcast where we dive deep into the mechanics and strategies of growing your online store. I'm your host, Jordan West, a seasoned entrepreneur who has navigated the highs and lows of owning six e-commerce brands and leading a DTC marketing agency. In this podcast, we're not just scratching the surface. We're dissecting the very core of what it takes to amplify your e-commerce store's revenue. From mastering paid ads and unravelling the mysteries of creative strategy to leveraging TikTok Shop and TikTok ads, Facebook ads, and beyond. I'll share the tactics that have propelled my businesses forward and the lessons learned from the pitfalls I've encountered along the way. But that's not all. "Secrets to Scaling Your E-commerce Brand" is also about the voices of industry leaders who've made significant impacts in the e-commerce world. Join us as we talk to these pioneers, extracting valuable insights and actionable advice that you can apply directly to your business. Whether you're a budding entrepreneur eager to make your mark or an established brand looking to break through to the next level, this podcast is your go-to resource for strategies that work. Join me, Jordan West, as we unlock the secrets to scaling your e-commerce brand, transforming challenges into opportunities, and visions into realities.

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Entrepreneurship

Marketing

TL;DR: Secrets to Scaling Your E-commerce Brand Podcast Hosted by Brand + Agency Owner Jordan West, delve into the essentials of e-commerce growth, including:Paid Advertising: Master the art of paid ads across platforms.Creative Strategy: Unlock innovative approaches to marketing.TikTok Shop & Ads: Explore the potential of TikTok for e-commerce.Facebook Ads: Leverage Facebook's vast network for your brand.Influencer Outreach: Harness the power of influencer marketing.Real Successes & Failures: Learn from real-life experiences and case studies.Industry Leader Insights: Gain wisdom from top figures in the e-commerce world.Join us for invaluable advice and strategies to elevate your e-commerce store. Welcome to "Secrets to Scaling Your E-commerce Brand," the podcast where we dive deep into the mechanics and strategies of growing your online store. I'm your host, Jordan West, a seasoned entrepreneur who has navigated the highs and lows of owning six e-commerce brands and leading a DTC marketing agency. In this podcast, we're not just scratching the surface. We're dissecting the very core of what it takes to amplify your e-commerce store's revenue. From mastering paid ads and unravelling the mysteries of creative strategy to leveraging TikTok Shop and TikTok ads, Facebook ads, and beyond. I'll share the tactics that have propelled my businesses forward and the lessons learned from the pitfalls I've encountered along the way. But that's not all. "Secrets to Scaling Your E-commerce Brand" is also about the voices of industry leaders who've made significant impacts in the e-commerce world. Join us as we talk to these pioneers, extracting valuable insights and actionable advice that you can apply directly to your business. Whether you're a budding entrepreneur eager to make your mark or an established brand looking to break through to the next level, this podcast is your go-to resource for strategies that work. Join me, Jordan West, as we unlock the secrets to scaling your e-commerce brand, transforming challenges into opportunities, and visions into realities.

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Ep 391: How To Succeed This Black Friday With Jordan West

Ep 391: How To Succeed This Black Friday With Jordan West

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