Send us a text

When consumers love your brand, they should be able to reach and access you from almost every outlet possible. Always be open, be versatile, and do not limit yourself.  

In this episode, Yoni Mazor, CGO of Getida, talks about Amazon and selling on different channels. He also shares his growth throughout the years. 

Listen and learn in this episode!

KEY TAKEAWAYS FROM THIS EPISODE

• When you offer your products on Amazon, logistically speaking, you have two main options.

1. Fulfilled by Merchant (FBM) - you have your fulfillment center or use a third-party logistics center that will store your inventory and once the orders come in from the marketplace, they're going to pick, pack, and fulfill them.
2. Fulfilled by Amazon (FBA) - you can ship in bulk all your inventory to Amazon's fulfillment centers.

• If there are lost products, Amazon will activate their insurance policy and within this policy, they will provide reimbursement or refund.
• The Amazon industry is still growing. The only thing is that it's going slower than it was in the past two years.
• As long as you have a good quality product with a competitive price, you should be on Amazon.
• It's a reality that there are so many consumers out there that you don't have access to, but Amazon has them and their wallet is pretty much opened up. 
• List your product on Amazon and make it as beautiful as you can. You can drive traffic to it the way you drive traffic successfully into your website.
• Don't limit yourself. Think worldwide.
• You have to be versatile, you have to be everywhere, and you have to be a strong business.
• If you are versatile and you become a big brand, you are still a business even if your website or Amazon shuts down for whatever reason.
• When you put commitment, brilliance, intelligence, creativity, energy, and love as a professional into what you do, scaling becomes second nature.

Recommended App:

Slack https://www.slack.com 

Recommended Audiobook: Intelligent Investor by Benjamin Graham

Today’s Guest:

Yoni Mazor is a co-founder and the Chief Growth Officer of Getida. 

Getida is a technology company with the mission to help eCommerce brands with their auditing needs. 

Connect and learn more about Yoni and Getida here:
Website:  https://www.getida.com
Page: https://www.getida.com/yoni-info 

This month’s sponsor is OneLab Group, and Oracle NetSuite Partner who specializes in DTC companies.   They simplify the complex when it comes to building a scalable digital operations platform.  Visit www.onelabgroup.com to connect with them now.