Damn Good Interior Designer

Ep 46: ASKED AND ANSWERED - The most damaging thing you can do for your business


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This week we are answering questions from our audience--first up is one of my FAVORITE hills to die on and what I consider one of the most damaging things you can do for your business.

It is not a smart business practice to sell blocks of time as a designer because it limits your growth and does not allow for future planning and calculated risks. This is not an effective way to market and value a designer's creative services. Selling based on the end product or creative vision is a better approach for setting yourself apart from competition. By selling transformational spaces and having confidence in your pricing will show your clients you know what you are doing and you are a professional.

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Damn Good Interior DesignerBy Cheryl Kees Clendenon and Liz Lapan

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