Confessions of a Shop Owner

Ep 47 - Coaching Call #9 | To Sell More - Talk to More Customers


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Mike Allen and Matt Lofton jump into coaching call number nine and talk mainly about how to increase sales at Mike's shop. Matt shares research from Brian Tracy, saying that service advisors MUST spend more time engaging with customers to boost closing rates. They also talk about the strategy of splitting repair estimates into more manageable repair plans and the value of setting customer expectations during intake.

Timestamps:
00:00 Increase Customer Interaction to Boost Sales

03:55 Finding Time to Exercise is HARD

09:50 August Repair Order Analysis

12:26 Sales Process Challenge or Estimation Issue?

17:24 Optimizing Sales and Inspection Strategy

19:17 Costly Repairs Lead to Car Disposal

22:17 Two-Stage Vehicle Repair Approval Process

26:55 "Impact of Tech Quote Changes"

28:31 Choosing Repair Strategies Effectively

33:06 Improving Preventative Maintenance Estimation

36:54 Importance of Effective Intake Process

40:33 Enhancing Customer Interaction Experience

42:35 Maximize Sales by Reducing Admin Tasks

45:22 Customer Engagement Improves Experiences

48:40 Addressing Customer Fear with Transparency

...more
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Confessions of a Shop OwnerBy Mike Allen

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