The P.T. Entrepreneur Podcast

EP159 | One Big Mistake To Avoid When Starting Your Practice


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If you're starting your practice by subleasing space in a gym, listen up. I see so many PTs make one huge mistake when negotiating their rent: agreeing to a percentage-based model. I'm telling you why a flat monthly rent is a much better, safer, and more autonomous way to go for the long-term health of your business.

🔑 Key Takeaways:

  • Don't agree to pay a percentage of your revenue as rent. It gets incredibly expensive as you grow.
  • Negotiate a flat monthly rent from the start. It gives you autonomy and financial privacy.
  • People get weird with money. You don't want your landlord seeing your revenue and developing resentment or jealousy.
  • Position yourself as an asset that helps the gym with member retention, not just another revenue stream for them.

🧠 Pro Tip: Take a chance on yourself. If you believe in your business, commit to a flat rent. It establishes a professional boundary and protects your upside.

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The P.T. Entrepreneur PodcastBy Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur

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