The P.T. Entrepreneur Podcast

EP196 | 3 Barriers To Starting A Cash Practice


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Thinking about starting a cash practice but feeling stuck? You are not alone. I have talked to hundreds of PTs, and there are some common excuses, or barriers, that keep people from taking the leap. I just did some mindset training for our Blueprint program, and it reminded me how scary those first steps can be. Let us break down the top three. If you want a deeper dive, check out my free masterclass at physicaltherapybiz.com/masterclass.

🔑 Key Takeaways:

  • Mindset (Fear of Failure & Rejection): This is number one. The fear of the unknown, of failing, of what others will think, it is paralyzing. But remember, you miss 100% of the shots you do not take. It is natural to be scared, but do not let it stop you.
  • Student Loans (The Crushing Debt): Loans are a massive burden. But consider this: a side hustle cash practice, even making an extra $1,000 to $5,000 a month, can obliterate those loans way faster than just being frugal. It is an investment in your financial freedom.
  • Not Knowing How the Sausage Gets Made (Lack of Business Knowledge): Not knowing how to handle insurance, super bills, practice acts, marketing, sales, etc., is a common fear. The good news? This is the easiest barrier to overcome. The information is out there, through free content or structured programs.

🧠 Pro Tip:

  • Do not wait for the "perfect" time to start. The longer you wait, the more likely someone else will jump on the opportunity you are eyeing. Start small with a side hustle, learn as you go, and invest in yourself. The fear is normal; letting it dictate your career is a choice.

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The P.T. Entrepreneur PodcastBy Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur

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