Jeremy on Marketing Podcast

Ep35 | Should I Sponsor A Golf Scorecard, Put Prices On My Website, And How Often Should I Be Sending Sales Emails?


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🎙️ Office Hours Ep. 4 – Pricing, Golf Scorecards, and Sales Email Timing

« Grab a Free Marketing Audit HERE! »

Welcome back to Office Hours—where Jeremy Dupont answers the most pressing and practical questions from clinic owners about growing and marketing a cash-based practice. These questions come straight from the Patch community, weekly coaching calls, and Jeremy's Instagram DMs.

This episode tackles three hot-button topics: Should you list your prices online? Is it worth sponsoring a golf scorecard? And how often should you send sales emails without getting marked as spam?

📌 Episode Topics:
  1. Should You Put Prices on Your Website? Jeremy explains why leading with price kills trust—especially with high-ticket, cash-based services. Instead:
    • Offer a free discovery call to build connection
    • Stack value before revealing cost
    • Use micro-commitments: phone call → evaluation → package
    Avoid sticker shock by showing why your $2,000 offer is actually a great deal.
  2. Sponsoring a Golf Scorecard: Worth It? If you're treating golfers and it's a private course—yes. Otherwise, it's likely a waste.
    • Not a direct ROI play—treat it as a relationship builder
    • Sponsoring may unlock future member event invites or workshops
    • Follow-up is key: don't stop at the logo, build presence & partnerships
    Smart if it opens doors; skip it if it's not your audience.
  3. How Often Should You Send Sales Emails? Depends on how warm your list is:
    • If you've been nurturing with newsletters: Send sales emails every 2–3 days
    • If your list is cold: Stick to once per week to avoid unsubscribes
    • Run 10–15 day campaigns: intro → problem → testimonial → objection → final call
    Build trust year-round, then sell with confidence when the time comes.
⚡ Quick Wins You Can Use Today:
  • Add a free discovery call CTA to your homepage
  • Update your email list strategy: at least 1–2 newsletters per month
  • Build long-term value-stacking copy for your sales emails
  • Only sponsor golf scorecards if it fits your exact target audience
  • Think beyond promotions—nurture leads consistently
📣 Why This Matters Now

If you're scaling a cash-based clinic, you can't afford to waste marketing dollars. Every touchpoint should build trust, generate leads, and convert smarter.

📥 Grab a Free Audit: https://thepatchsystem.com

📱 Follow for More: Follow @_jeremydupont on Instagram for weekly strategies that actually work in 2025.

Want your question featured? DM Jeremy on Instagram or drop it in the Patch Slack channel to be considered for the next Office Hours episode.

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Jeremy on Marketing PodcastBy Jeremy Dupont

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