Marketing is the gasoline that fuels the sales engine in your jewelry business. It’s one of the most important revenue generating activities a business owner can spend time on.

A lot of creative types #dislike marketing so instead of leaning in, they either blow it off or do it poorly which means their sales suffer, OR they want to hire someone to do it for them.

The BIG problem I often see is that a jewelry business owner decides to hire a marketing assistant and it ends up not working out! You know why?

If you want to hire a marketing assistant for your jewelry business, you need to give them proper training for the role. 

On today’s short episode of  the Thrive by Design Podcast, I share some simple tips to get your marketing assistant trained up the right way. 

Here are the resources mentioned in the show:

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xo, Tracy Matthews

 

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