In this episode of the podcast, Doc Danny delves into the crucial element of making a business go viral - being awesome at what you do. Drawing inspiration from the story of Andy Chen, Danny emphasizes the importance of genuinely caring about people and striving for the best possible results. He goes on to recount his own experience of starting a practice with no prior business knowledge, highlighting how their obsession with helping people achieve desired outcomes propelled their success. This success is comparable to that of Chipotle, who became a sensation in the fast-food industry through their focus on delivering the best quality food without excessive marketing efforts.

Danny stresses the significance of trust in business. If you fail to live up to the trust placed in you by your customers, they will eventually stop recommending your services.

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