The P.T. Entrepreneur Podcast

Ep824 | The Cash-Based PT Clinic Silent Killer


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The #1 Killer of Cash Practices

In this episode, Danny breaks down the biggest threat facing cash-based and hybrid physical therapy practices today: shrinking net profit margins. With over 1,000 clinics supported through PT Biz, he’s seeing more business owners getting squeezed by rising expenses, stagnant revenue per provider, and mounting fatigue.

Whether you're running a solo practice or leading a growing team, understanding and protecting your net profit is essential to long-term sustainability. Danny dives into the root issues and gives clear, actionable strategies to help you build a stronger, more resilient business—even in uncertain times.

Topics Covered
  • The difference between gross revenue and net profit (and why it matters)
  • How inflation and rising costs are silently crushing practices
  • The 3 critical options net profit provides you (and what happens if you lose them)
  • The real reason owner fatigue sets in after 3-5 years
  • Why revenue per provider must approach $300K/year
  • How to build a brand that commands higher pricing
  • The hidden power of recurring services to stabilize revenue
  • What separates scalable practices from those that fizzle out
Key Quote “Gross revenue is a vanity number. Net profit is what really matters.” Resources & Links
  • Visit PT Biz – Explore how we help cash and hybrid clinics grow
  • Book a Free Strategy Call – Chat with our team and get clarity on your next steps
  • Subscribe on YouTube – Watch visual breakdowns and interviews
  • Get the PT Biz Book – Learn the proven blueprint for building a cash practice
Final Thought

Are you trying to figure this all out on your own? It’s a tough time to navigate solo. But with the right systems, mentorship, and support, you can protect your margins and come out ahead when the market stabilizes.

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The P.T. Entrepreneur PodcastBy Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur

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