All Things Private Practice Podcast

Episode 114: How To Expand Your Private Practice Across State Lines [featuring Candace Morey]


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Expanding your Private Practice into multiple states can feel tricky to navigate. How do you market to new audiences? How do you navigate the different tax and business laws? How do you attract new staff, especially if you're not physically present?

During this episode, Candace Morey and I talk about all of this and more, so that you can confidently grow your practices and expand your vision.

3 Key Takeaways:

  1. Hiring the Right Fit: Candace emphasizes the importance of evaluating both candidates and the practice during the interview process to ensure a good working relationship.
  2. Flexibility and Creativity in Business Expansion: We discussed the logistics of expanding into new states, overcoming regulatory roadblocks, and thinking outside the box to navigate challenges encountered in business expansion. Being creative and flexible is key to success.
  3. Prioritizing People Over Profit: Candace and I agree that creating a positive work environment and supporting employees' aspirations and needs is crucial. By focusing on transparency, authenticity, and prioritizing people over profit, we attract and retain top talent for our practices.

A Note From Candace:

I’m Candace and I like to keep it real.

I’ve worked tons of different jobs in several industries and have seen firsthand the commonalities of burned-out employees—myself included. Researching burnout and bearing witness to broken systems, it was a simple conclusion that continuing to participate in this field wouldn't be sustainable at this pace and in these environments. Increasing personal flexibility in my life while improving the lives of community members were driving factors in creating 413 Theraworks. Downshifting from overdrive took some time, but once I hit my stride, it became my mission to offer this opportunity to other providers in my field. Building a space for other therapists to actually want to show up and do this incredibly hard work every day with compassion, laughs, and sometimes tears are what keeps me going. Ensuring 413 Theraworks employees continued to feel valued, heard, safe, and supported is my priority.

You can also find me teaching others how to talk about hard things, confront limiting beliefs head-on, and show up authentically across all roles in business and life.

I’m board-certified as a licensed mental health counselor in the Commonwealth of Massachusetts and a licensed clinical mental health counselor in the state of Vermont.

  • Candace's Website: 413theraworks.com

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Thanks to Our Sponsors: The Receptionist for iPad

✨ The Receptionist for iPad:

I want to thank The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

Mentioned in this episode:

The Receptionist for iPad

I want to thank The Receptionist for iPad for sponsoring this episode.

From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking.
Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.

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All Things Private Practice PodcastBy Patrick Casale

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