In this episode, we explore Ciara’s journey—an experienced FNP who has built a virtual wellness practice centered around weight loss and hormone replacement therapy, with functional medicine on the horizon.

Despite minimal marketing and a part-time approach, her business has grown organically from $20K in year one to over $100K in year two—all while juggling motherhood and a new pregnancy. Now, she’s looking to take things to the next level without pouring more of herself into it.

This conversation dives into key topics like hiring strategically, creating passive income, and eventually building a business that can run—and even be sold—without you. If you’re dreaming of scaling your practice while maintaining work-life balance, this one’s full of gold.