The Fierce Factor with Kaeli Lindholm

Episode 246: Don’t Be the Expert, Be the Underdog


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In this special episode of The Fierce Factor, I’m excited to share my recent guest appearance on the Girls of Grit podcast, hosted by the inspiring Annalisa Rhodes and Cynthia Faquera. During our conversation, we explored themes of resilience, leadership, and what it truly means to rise as a woman in competitive industries.

I opened up about my journey from medical device sales to founding KLC Consulting and the POP Leadership Academy, sharing key lessons I’ve learned about leveraging grit, empathy, and bold decision-making to build a life-first business. From the importance of embracing an “underdog mentality” to tips for aligning with your core values, this episode is packed with insights for women looking to break barriers and create lasting impact.

Tune in to hear us discuss:

  • How to build confidence and show up as a leader, even when you’re the only woman in the room.
  • My personal strategy for navigating imposter syndrome and staying true to your mission.
  • Why I believe in helping women become a “Category of One” by owning their unique strengths.

Whether you’re in sales, entrepreneurship, or simply looking to elevate your mindset, this conversation will inspire and empower you to step boldly into your potential.

Stay Connected:

  • Follow Kaeli on Instagram: @kaeli.lindholm
  • Book a Discovery Call: Join over 600 entrepreneurs who have scaled their businesses past their next million-dollar milestone with our proven strategies. Let’s explore how we can help you achieve your goals— and fall back in love with your business, starting today.
  • The Blueprint: Sign up for weekly curated insights supporting powerhouse female entrepreneurs in aesthetics & wellness.
  • Loved this episode? Don’t miss Episode 71: Category of One Clarity: Part One where Kaeli is interviewed by Aesthetic Record CGO, Dr. Tiphany Hall. She reflects on her transition from corporate America to consulting, sharing insights on becoming a category-of-one leader in the aesthetic industry.

Building a life-first business means embracing your unique journey, staying true to your values, and daring to make an impact on your own terms. If this episode resonated with you, don’t forget to follow, give a five star review, and share!

KLC Consulting Website

Kaeli on LinkedIn

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The Fierce Factor with Kaeli LindholmBy Kaeli Lindholm

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