The Fierce Factor with Kaeli Lindholm

Episode 259: Proven Strategies to Grow from Solo Provider to Multi-Seven Figures with Heidi Hermel, MSN, APRN, FNP-C


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In this episode of The Fierce Factor Podcast, I sit down with Heidi Hermel, MSN, APRN, FNP-C, a long-time KLC client and powerhouse CEO of The Skin Clinic in Mankato, Minnesota. When Heidi first started her business, she was a solopreneur juggling it all—answering phones, managing operations, and treating patients—while generating over half a million dollars in revenue. Fast forward to today, and she’s scaling toward an eight-figure business, investing in real estate, and building a legacy brand that is redefining aesthetics and wellness.

In this candid conversation, Heidi shares the key inflection points that transformed her practice—from hiring A-players and building leadership within her team to shifting her business model from transactional services to high-value programs and packages. She also dives into the challenges of rapid growth, setting industry trends in wellness integration, and the mindset shifts that allowed her to build a business that runs without her being in the treatment room.

We also discuss:

✔️ The power of staying in your lane and ignoring the noise in a competitive market

✔️ How to attract the right clients who value transformation over quick fixes

✔️ Strategies for creating a self-led company and hiring the right leadership

✔️ Why trusting your gut in business decisions is non-negotiable

✔️ The reality of navigating resistance, criticism, and growth as a female entrepreneur

Meet Heidi at ALT Experience 2025!

Want to dive deeper into Heidi’s journey and learn directly from her? She will be a discussion leader at The ALT Experience, where she’ll share even more behind-the-scenes insights into building a thriving, multi-million dollar aesthetic business. This is your opportunity to meet Heidi, network with high-level entrepreneurs, and get actionable strategies to elevate your business.

Tickets are selling fast—click here to reserve your spot today!

Follow Heidi on Instagram

Watch this Episode on Youtube

Stay Connected:

  • Follow Kaeli on Instagram: @kaeli.lindholm
  • Book a Discovery Call: Join over 600 entrepreneurs who have scaled their businesses past their next million-dollar milestone with our proven strategies. Let’s explore how we can help you achieve your goals— and fall back in love with your business, starting today.
  • The Blueprint: Sign up for weekly curated insights supporting powerhouse female entrepreneurs in aesthetics & wellness.
  • Loved this episode? Don’t miss Episode 218: The 1 Thing Your Missing About Building a Winning Brand Kaeli shares her experience in creating a successful brand in medical aesthetics, offering actionable insights for standing out in a competitive market.

Listen now and get inspired to build a business that thrives at every level.

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Kaeli on LinkedIn

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The Fierce Factor with Kaeli LindholmBy Kaeli Lindholm

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