Alcohol is draining more than your energy: it's also draining your potential and your revenue.

Today's guest James Swanwick breaks it down like this: If you're making $1 million a year… but only operating at 60%, how much are you actually leaving on the table?

James is an alcohol-free trailblazer, entrepreneur, and author of the new book, CLEAR. He's living proof that ditching alcohol is the ultimate power move for high achievers, espousing the philosophy that successful people do not drink.

In our conversation, he talks about the decision to go alcohol-free 15 years ago, which at the time, had serious stigma attached to it. We also discuss the tidal wave of change happening, from sober raves to the fact that Gen Z is drinking less than ANY previous generation.

If you're curious what really separates breakthrough performers from the rest, this episode is a must-listen. Will you be one of the leaders who chooses the alcohol-free edge?

IN THIS EPISODE:

• How James went from feeling "blah" and "mediocre" as a Hollywood journalist drinking nightly to an entrepreneur and ESPN anchor via a 30-day break from alcohol
• Eye-opening stories of high achievers James has worked with who went alcohol-free: one man saved a child's life, another sailed the ocean for his late wife
• The REAL cost of drinking for entrepreneurs: how "just one drink a night" can literally be draining you of hundreds of thousands of dollars in opportunities, focus, and legacy
• The "tidal wave" alcohol-free revolution we're heading toward, led by Gen Z, from sunrise sober raves to new cancer warning labels
• Powerful people who don't drink, from JLo to Warren Buffet, and reframing ditching alcohol as the gateway to fulfillment, peak performance, and genuine joy

LINKS/RESOURCES MENTIONED

Read James Swanwick's new book, CLEAR: The Only Neuroscience-Based Method for High Achievers to Quit Drinking Without Willpower, Rehab or AA.

Visit James's website, follow him on Instagram, and read the books he recommended, including Outwitting the Devil and Think and Grow Rich by Napoleon Hill.

Awarded the most empowering book in the sober curious genre, be sure to get your copy of Euphoric: Ditch Alcohol and Gain a Happier, More Confident You today and leave your review.

Follow @euphoric.af on Instagram. And as always, rate, review, and subscribe so we can continue spreading our message far and wide.