Today’s word is Erosion. What's the one thing that comes to mind when I say the word erosion? Based on that one thing, do you believe that erosion is a good thing or a bad thing? I want to tell you what I think of when I think of erosion. I think a Grand Canyon. Anybody that's ever been to the Grand Canyon knows how absolutely beautiful it is. And it's breathtaking. I've been there twice. I've been there once by myself and once with my wife. And I must tell you, when I was there by myself, it was a big deal because I was alone, and it really made me feel lonely for the first time in my whole life.
But then I went back with my beautiful wife, Brenda. She and I went up there and spent a couple of days at the Grand Canyon and it was magical. It was absolutely magical. So, for me, the Grand Canyon is a special place. But beyond that, it is absolutely breathtaking. That’s erosion for me. That is the by-product of erosion. So why am I talking about erosion? How does erosion apply to business? Keep listening to find out.