Have you ever felt totally overwhelmed trying to market your growing pet care business? My amazing guest Angela Watts shares her story of nearly drowning before discovering my marketing program that helped her thrive.

Angela started Pawsitive Dawg Walking and Pet Sitting in 2012 and soon found herself solely responsible for the fledgling company when her husband fell ill. Juggling caretaking, a full-time teaching job, and running a pet service pushed Angela to the brink of total burnout. She even lost 95% of her business at one point!

Yet Angela persisted and has grown Positive Paws into a 20-person operation through perseverance and nurturing leadership. Still, she struggled mightily with marketing and outsourcing tasks that stole her energy and creativity.

Angela admits feeling continually overwhelmed trying to run social media, create content calendars, blog, and keep up with 10 marketing channels while also managing employees and dozens of client pets daily. She thought about closing up shop many times.

Then Angela discovered my Done-For-You marketing program. She went from completely overwhelmed and ready to quit to having her inquiries triple in just two months!

Hear Angela explain in her own words how following the program’s customized content calendar, leveraging done-for-you graphics, and receiving 1-on-1 coaching helped her finally gain control of marketing. So she could focus on growing her business and caring for pets.

If you feel utterly overwhelmed trying to market your own successful pet care operation, you need to hear Angela's story. Her story of finding the support and systems to master marketing so she could get her life and business back. The lessons from this incredible conversation apply to any pet business owner struggling under the weight of scaling. Don't miss out on this episode of Bella In Your Business! If you are ready to chat, I would love for you to get on my calendar for a free 20 minute call!

Topics & Key Points:

Starting a dog walking business, overcoming challenges, and growing a successful company.

Overcoming burnout and finding support in the industry

Business goals and marketing strategies for a dog walking and training service

Outsourcing social media marketing for a pet care business

Business growth through improved marketing strategies

Marketing program

Timestamps:

[1:02] Starting a dog-walking business

[5:33] Finding support in the industry

[9:29]Business goals and marketing strategies

[13:51] Social media marketing for a pet care business

[18:36] Business growth

[22:43] Marketing strategies and personal growth

[27:30] Marketing program

Notable Quotes:

[17:20] " And then people employees are going to see all these graphics on my website and or my social media and say, Wow, I really want to work for that company"

[21:17] "They're checking out your Google reviews, they're checking out your website, they're checking out your about us page, because they want to be able to see you and get a feel for you."

[26:08] "So now I have the space to actually breathe and like, plan where I want to take this business, I actually have time to take care of myself do some self-care, things like work out or, you know, relax, if I want to. It just has changed my life, honestly"

Resources:

Podcast: Bella in Your Business: Pet Industry Business Podcast

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Transcript:

Welcome, everybody to another episode of Bella in Your Business. My name is Bella Vasta.