Do your social media posts fall flat? Do potential clients scroll by without a second glance? Video content is today's crucial key for captivating audiences and converting followers into loyal clients.

Join me as I unlock the secrets of social media video magic with two innovative petpreneurs. Discover fresh reel ideas and editing tricks tailored for professional pet sitters and dog walkers like you.

I'm also offering a special free download - "7 Real Video Ideas to Wow Pet Owners" -packed with clever concepts for showcasing your services while engaging fans. But this exclusive freebie vanishes Monday, so be sure to tune in!

Give your pet care brand a video vitamin boost! Learn how to blend personalities and pet appeal into share-worthy reels and posts. Let's make 2023 the year your content leaps off screens and into pet parents' hearts.

This episode was brought to you by JazzHr, the one place where you can get everything you need to find better candidates, get more organized, and make great hires.

Topics & Key Points:

Using video and reels for social media success.

The growing popularity of short-form video content (Reels) on Instagram

Using video content for social media success in pet sitting businesses.

Creating engaging videos for pet-sitting and dog-walking businesses

Using Instagram reels for pet-sitting businesses.

Timestamps:

[ 2:24] Short-form video content (Reels) on Instagram

[6:13] Video content for social media success

[9:32] Creating engaging videos

[13:49] Using Instagram reels

Notable Quotes:

[3:23] "But more and more people all they're doing is just scrolling videos, video, video, video, video video. And because video is a lot more entertaining than just scrolling a feed. So I want you to think about that. And then..."

[8:43] "And it has made results in the way that they literally have people contacting them on social media wanting to work for their company, because they have made it look so appealing on their social media."

[14:14] "you're gonna be able to leverage them in any of your sales, or DMS and when you're trying to, you know, have objection or rebuttals, to people's objections, and you're definitely gonna get a lot more views and eyeballs on your content when you just simply post a real slash video"

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Transcript:

Welcome to another episode of Bella in Your Business. My name is Bella Vasta. And today, we are going to be talking about video and reels. Because this is important I think a lot of you guys are missing out on it. And that's why I wanted to dedicate this next episode to it. But first, I want to say thank you so much for all of your listens, you guys have been popping off and responding a lot and giving me so much feedback. And this is one of the things that I've been having a lot of conversations with you, I wanted to discuss a lot about, you know how everyone's looking to get more impressions on social media, right, and not just like come up in the feed, because that's so like elementary, you're not going to ever beat the feed unless you pay for it. But what I want to remind you guys about and I've said this so many times is that social media is a secondary source for people to know, like, and trust you. And if the only thing that you are posting on your social media platforms are just pictures of pets and their faces, you're not doing anything to help your brand.

Okay, so you need to show up a lot of different ways you need to show up as a professional who looks like they are investing in their company and you know, a professional brand. But you also need to show your personality. And I know a lot of you guys want to turn off automatically because you don't like putting your faces on ther...