November 11, 2020

Episode 46: Creating Stories through Contemporary Indian Creative Culture : How Indian Goods Company provides ethical pieces that quash stereotypes

1 hour 4 minutes

In this interview episode, Fiona has a chat with Vatsala Murthy from Indian Goods Company. They talk about the challenges she has had to overcome building a business in an industry - retail - that she wasn’t hugely experienced in while sharing stories about contemporary Indian culture and art through their products. Listen now as she talks about why this is so important to do and how she discovered and uncovered parts of her own ideas around Indian design while building this business.

Topics discussed in this episode:

Introduction

Catching up with Vatsala

How COVID affected the Indian Goods Co.

Getting to know more: Indian Goods Co.

Choosing to live in Germany

Starting Indian Goods Co.

The Indian design

On having an ethical business

Vatsala’s background and experience in business

On deciding what products to design

Influence in the business

Tools/Platforms Vatsala uses

Her proud moments in running Indian Goods Co.

Connecting with Indian Goods Co.

Conclusion

Resources mentioned in this episode:

Indian Goods Co. Website

Indian Goods Co. Instagram

Indian Goods Co. Email

Tohfa Greeting Cards

The Visual MBA

Trello

Planoly

Google Suite

Episode transcript:

For a full transcript please visit mydailybusinesscoach.com/podcast/46

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By Fiona Killackey, My Daily Business

4.7

1313 ratings