Do you know how to use packaging to increase your product’s perceived value and bring customers back again and again?

To make more money and attract more customers, you need a strong brand - and a strong brand is centered around strong packaging design! 

I interview Kelley Kempe who is the branding and packaging genius behind Hidden Path Creative - a graphic design studio supporting product-based businesses with packaging designs that genuinely represent their brand identity.

We talk about:

• Why 72% of people buy because of packaging 

• Creating recognition and memorability with an unforgettable unboxing experience 

• Building brand awareness on a budget 

• More amazing tips to use your product’s packaging as a sales tool! 

Join us to learn how to elevate your packaging with storytelling and sustainability to attract more of your dream clients!

 

Join me on Thrive by Design for podcast episode 464!

Here are the resources mentioned in the show:

 

Hidden Path Creative’s Website

Hidden Path Creative’s Instagram

The Ultimate Product Party

Laying The Foundation

Book a free Discovery Call

The Desired Brand Effect

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xo, Tracy Matthews

 

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