Run a Profitable Gym

Episode 47: Starting From Scratch


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Robin and Aaron Maier of Stone Brook Strength and Conditioning join us today.They founded CrossFit Regina and operated it from 2007 until 2013. Since moving back to Manitoba, they have gotten the CrossFit itch again and have started CrossFit in their own basement. Learn how they started over and what they are doing differently at Stone Brook Strength. Robin started CrossFit in 2007 as a New Year’s resolution and it has since became a way of life. She enjoys how the workouts are functionaland that they relate to making you stronger and fitter for real life. She enjoys working with people and helping them reach their goals. Aaron started CrossFit in 2004 and began with his own homemade equipment. In 2007, he coerced his wife to start. They built a business from their garage to a huge gym. Then, in 2013, they sold their share and started over in Manitoba.In this episode, we'll talk about their journey, what they're doing differently this time, and what they've learned.Timeline:1:52 Getting Started in Fitness5:46 Where to Obtain First Clients8:29 A Typical Day for a New Gym9:10 Where to Spend Your Time10:11 Adding a Partner to The Business 11:12 Leaving the Business Behind12:18 The Last Straw13:14 Selling a CrossFit Business14:20 Getting Started Again15:35 Working towards Critical Mass18:26 Opening Up a New Location21:32 What to Do Different24:38 Diversifying Revenue Streams27:20 Change in Mindset at New Location30:12 Local CrossFit Competition32:52 Starting from Scratch33:46 How to Maintain a Happy LifeContact:[email protected]@stonebrookstrength.comhttps://twitter.com/sbscrossfithttps://www.facebook.com/StoneBrookStrength/https://www.instagram.com/explore/locations/1017169164/Links:http://www.stonebrookstrength.com
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Run a Profitable GymBy Chris Cooper

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