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On the past as fuel for the future, the realities of race, and the magic of making records.
Kanye West
Kaash Paige YG Bino Rideaux QUIN 1619 Project Color of Change When We All Vote
Jeff Burroughs' leverages pop culture, bridging the gap to cultural relevance for brand initiatives and to build artist brands.
He's had the pleasure of working with some of today's most innovative brands and been fortunate enough to have developed successful brand strategies for award winning-world class artists like YG, P Diddy and 2 Chains, top rated television programs like the XFactor and a host of cpg companies. As Executive Vice President of Bad Boy Entertainment, Bad Boy became one of the highest grossing conglomerates in the entertainment industry and shifted culture.
By Elena Brower4.7
397397 ratings
On the past as fuel for the future, the realities of race, and the magic of making records.
Kanye West
Kaash Paige YG Bino Rideaux QUIN 1619 Project Color of Change When We All Vote
Jeff Burroughs' leverages pop culture, bridging the gap to cultural relevance for brand initiatives and to build artist brands.
He's had the pleasure of working with some of today's most innovative brands and been fortunate enough to have developed successful brand strategies for award winning-world class artists like YG, P Diddy and 2 Chains, top rated television programs like the XFactor and a host of cpg companies. As Executive Vice President of Bad Boy Entertainment, Bad Boy became one of the highest grossing conglomerates in the entertainment industry and shifted culture.

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