Fit Biz U

FBU 344: How to Craft Your New Year's Offer


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2024 is just around the corner, so it might be time for you to start thinking about launching a New Year's program. There's no need to create something purely out of FOMO—you should have offers throughout the year, not just in January. But if you want to capitalize on those New Year's Resolutions, launching free experiences or challenges in the first few weeks of January and saving the sales mechanism for later in the month is a great strategy. Jill also recommends offering longer-term commitments and higher price points to meet the mindset of individuals seeking sustainable solutions in the new year. Whatever you do won't make or break your business, but it could be a great opportunity to try something new and exciting.

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Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

Connect with me!

Instagram: @jillfit | @fitbizu

Facebook: @jillfit

Website: jillfit.com

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Fit Biz UBy Jill Coleman

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