A single fake review could tank your entire launch

In this episode, Neil sits down with Shane, founder of TraceFuse, to unpack the dark side of Amazon reviews and how sellers can legally and ethically fight back. With 500+ clients served, Shane breaks down what’s actually allowed under Amazon’s terms and what you can do to protect your listings from sabotage.

In This Episode, We Cover

✅ What kinds of reviews Amazon will remove (and which ones are stuck for life)
✅ How fake buyer accounts are used to attack competitors
✅ The biggest red flags Amazon looks for in review patterns
✅ A free tool to scan your reviews and file complaints yourself

Chapters:
[00:02:57] What Counts as a Removable Review
[00:08:46] Launch Protection: Why Reviews Matter on Day One
[00:10:19] TraceFuse’s AI Tool and How It Works
[00:13:16] What Not to Do When Filing a Case with Amazon
[00:17:45] Categories Most Targeted: Supplements, Beauty, and Pets
[00:21:20] How to Spot a Review You Can Fight

🛠️ Use the free review scanner → https://tracefuse.ai/amazon-review-checker

🚀 Build a Brand That Scales
👉 https://www.voltagedm.com/

📘 Grab the book: Almost Automated Income with FBA
👉 https://www.voltagedm.com/booknt

Follow Neil:
LinkedIn: https://www.linkedin.com/in/neiltwa/
Instagram: https://www.instagram.com/neiltwa/
Facebook: https://www.facebook.com/neiltwa/
X/Twitter: https://twitter.com/voltagefba
TikTok: https://www.tiktok.com/@fbabusinessbuilders

🎧 Like This Episode?

✅ Subscribe to the podcast for more stories from real entrepreneurs
✅ Share this with someone who cares about their health or home
✅ Drop a question or comment and keep the conversation going

Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!