The Fitness Marketing Agency Podcast

Former Pro-Footballer Turned Gym Owner + Author Opens Second Facility


Listen Later

Meet Dan Moore, a former pro-footballer turned gym owner and FMA client of over 3 years. From selling his car to fund his PT certification to mobile PT sessions to now opening his second facility, Dan shares his journey and invaluable lessons for fitness business owners. Discover Dan's secrets to success: the underrated power of email marketing, the necessity of periodic price raises, and his shift in mindset that transformed his business. Learn how he navigates the ever-evolving marketing landscape, working smarter by teaming up with the right people. Explore his book, "I'll Start Next Monday," delving into mindset mastery and the crucial differences between an athlete and an amateur approach. Uncover Dan's insights on building a sustainable fitness business, emphasising staff journey alongside customer experience. Tune in as Dan unpacks the keys to long-term success in the fitness industry. Key highlights in this episode:
  • Dan's journey from ex-professional football player to gym owner.
  • Understanding the importance of marketing and sales in the fitness industry, and collaborating with FMA to focus on his expertise while we handle the marketing complexities.
  • Contrasting athlete vs amateur mindsets and attributes of what makes a gym owner successful.
  • The significance of corporate marketing and nurturing staff within fitness businesses.
  • Insights into the necessity of periodic price raises to ensure business sustainability, avoiding the pitfall of undervaluing services and resenting the business's growth.

Make sure you keep an eye out for our second podcast with Dan in 2024 to find out how he has got on opening his second location (it has now been open for 5 months right now on release of this podcast and Dan is smashing it!)

To find out how Fitness Marketing Agency can help your Fitness Business, book a demo call using the link below:https://fitnessmarketingagency.com/discoverycall?sl=podcastshownotes

For more information, head over to our Podcast Page: https://fitnessmarketingagency.com/fmapodcast Connect with Fitness Marketing Agency on Instagram: https://www.instagram.com/fitnessmarketingagency/ Connect with Dan: https://www.instagram.com/imdanmoore/ https://www.instagram.com/dmelitetraining/ Dan's book (I'll start next Monday): https://amzn.to/3NkRoCx
...more
View all episodesView all episodes
Download on the App Store

The Fitness Marketing Agency PodcastBy Fitness Marketing Agency Limited

  • 5
  • 5
  • 5
  • 5
  • 5

5

2 ratings


More shows like The Fitness Marketing Agency Podcast

View all
The Smart Passive Income Online Business and Blogging Podcast by Pat Flynn

The Smart Passive Income Online Business and Blogging Podcast

3,454 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,427 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,618 Listeners

Feel Better, Live More with Dr Rangan Chatterjee by Dr Rangan Chatterjee: GP & Author

Feel Better, Live More with Dr Rangan Chatterjee

3,987 Listeners

Modern Wisdom by Chris Williamson

Modern Wisdom

3,846 Listeners

ESGfitness by Emma Storey-Gordon

ESGfitness

35 Listeners

The Money Podcast by Rob Moore

The Money Podcast

22 Listeners

RMR Training Podcast by Rich Ryan, Meg Jacoby, Ryan Kent

RMR Training Podcast

141 Listeners

The Nick Bare Podcast by Nick Bare

The Nick Bare Podcast

5,758 Listeners

James Sinclair's Business Broadcast by James Sinclair

James Sinclair's Business Broadcast

3 Listeners

The High Performance Podcast by High Performance

The High Performance Podcast

607 Listeners

Working Hard with Grace Beverley by Grace Beverley

Working Hard with Grace Beverley

210 Listeners

First Things THRST by Mike Thurston

First Things THRST

91 Listeners

Rox Lyfe - The HYROX Podcast by Greg Williams

Rox Lyfe - The HYROX Podcast

21 Listeners

SGPT Marketing by HAMPER

SGPT Marketing

0 Listeners