Franchising 101

Franchising 101

By FranCoachBusinessCareers
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Franchising 101 episodes

  • Franchising 101 - Episode Ninety Six - Emerging Franchise with a Service That Sells Itself

    Welcome to Franchising 101, your one-stop-shop for all things franchising! This week we are joined by one of our 500+ franchise partners to talk about their brand, a very unique service that does the work and sells itself, and what it is like to be an owner both receiving the benefits of a dialed-in franchise blueprint and being at the forefront of an emerging brand.


    Episode Highlights:

    0:00 - Intro

    1:07 - About Cory and his background in franchising with a very popular brand

    2:30 - About Perspire Sauna Studio, their services, and the customer experience

    5:03 - The opportunity available with Perspire as an emerging franchise

    9:13 - What they look for in an owner

    11:16 - The support provided to owners

    13:59 - The staffing model

    18:51 - Closing and how to get in touch with FranCoach


    Links and resources mentioned in this episode:

    • Schedule a call https://meetings.hubspot.com/tim17
    • Franchising 101 podcast website with a library of past episodes http://franchising101.net/
    • Perspire Sauna Studio website https://www.perspiresaunastudio.com/

    • Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow.


      If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it.


      Sign up for our email newsletter at FranCoach.net


      Interested in sponsoring the podcast? Contact us at [email protected]


      Follow FranCoach:

      Twitter: twitter.com/FranCoach4U

      Facebook: facebook.com/francoach4u/

      YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

      20 min
    • Franchising 101 - Episode Ninety Five - 2022 Top New & Emerging Franchises with Entrepreneur Magazine

      Welcome to Franchising 101, your one-stop-shop for all things franchising! This week we are joined by Liane Caruso from Entrepreneur.com to discuss new and emerging franchises, what they are, who they are good for and why, as well as the Entrepreneur Magazine 2022 Ranking of the Top New & Emerging Franchises. Entrepreneur Magazine, in case you didn’t already know, is another amazing resource for franchising information and for future franchise owners. We are thrilled to welcome Liane back to the show.


      Episode Highlights:

      0:00 - Intro

      2:11 - What’s new at Entrepreneur Magazine

      4:47 - What is the 2022 Top New & Emerging Franchises Ranking?

      9:55 - Current trends in emerging franchises

      12:05 - How attainable is an emerging franchise for a new owner?

      13:51 - Advantages and disadvantages of being an early adopter with an emerging franchise

      21:23 - Entrepreneur Magazine as a thought leader and resource and what is on the horizon for them

      28:11 - How to get involved with Entrepreneur Magazine and FranCoach


      Links and resources mentioned in this episode:

      • Schedule a call https://meetings.hubspot.com/tim17
      • Franchising 101 podcast website with a library of past episodes http://franchising101.net/
      • 2022 Top New & Emerging Franchises Ranking https://www.entrepreneur.com/franchise/topnew
      • Episode 80 - The 2022 Franchise 500 List https://franchising101.net/uncategorized/franchising-101-episode-eighty-the-2022-franchise-500-list-with-entrepreneur-magazines-jason-feifer-and-leane-caruso/

      • Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow.


        If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it.


        Sign up for our email newsletter at FranCoach.net


        Interested in sponsoring the podcast? Contact us at [email protected]


        Follow FranCoach:

        Twitter: twitter.com/FranCoach4U

        Facebook: facebook.com/francoach4u/

        YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

        31 min
      • Franchising 101 - Episode Ninety Four - The Xponential Power of the Parent Company

        On today’s episode, we get to talk to a franchise group in a booming industry with 10 amazing brands under their umbrella. We will learn about the individual brands themselves and the benefits of being with a huge infrastructure.

        Interested in franchise ownership? Schedule a call with FranCoach!


        Episode Highlights:

        0:00 - Intro

        2:08 - Lance Freeman’s background and how he stumbled into franchising

        7:25 - A rundown of all 10 brands

        15:46 - The myth that in-person fitness businesses are going by the wayside

        21:36 - The Xponential owner model

        25:37 - The passionate staff and managing your team as an owner

        29:06 - The infrastructure and support available to owners from marketing and hiring to real estate

        36:37 - How the Xponential Fitness and the industry at large performed during recession and pandemic and downturns

        39:44 Closing and how to get in touch with FranCoach


        Links and resources mentioned in this episode:

        • Schedule a call https://meetings.hubspot.com/tim17
        • Franchising 101 podcast website with a library of past episodes http://franchising101.net/
        • Xponential Fitness website https://www.xponential.com/

        • Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow.

          If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it.

          Sign up for our email newsletter at FranCoach.net

          Interested in sponsoring the podcast? Contact us at [email protected]


          Follow FranCoach:

          Twitter: twitter.com/FranCoach4U

          Facebook: facebook.com/francoach4u/

          YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

          41 min
        • Franchising 101 - Episode Ninety Three - How Attainable is Franchising Really?

          Do you dream of owning your own business but feel like it is too far out of reach? Maybe you think you don’t have the funds or even the energy to be an owner? Well, we are here to tell you that franchise ownership is significantly more attainable than most people realize. In this episode of Franchising 101, we will debunk some of the most common myths and misperceptions about franchise ownership that might be keeping you from taking your next steps in creating the life of your dreams.


          Episode Highlights:

          0:00 - Intro and who is FranCoach?

          2:17 - Money Myth - Do you have to have a lot of money to own a franchise?

          6:59 - Industry Myth - Am I limited to my previous industry experience?

          8:04 - Full-time Myth - Will I be working 80+ per week as an owner?

          14:50 =- Closing and how to get in touch with FranCoach


          Links and resources mentioned in this episode:

          • Schedule a call https://meetings.hubspot.com/tim17
          • Franchising 101 podcast website with a library of past episodes http://franchising101.net/
          • Episode 90 The Semi-Absentee Franchise Owner https://franchising101.net/uncategorized/franchising-101-episode-ninety-the-semi-absentee-franchise-owner/
          • The 2022 Franchise 500 List with Entrepreneur Magazine https://franchising101.net/uncategorized/franchising-101-episode-eighty-the-2022-franchise-500-list-with-entrepreneur-magazines-jason-feifer-and-leane-caruso/

          • Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow.


            If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it.


            Sign up for our email newsletter at FranCoach.net


            Interested in sponsoring the podcast? Contact us at [email protected]


            Follow FranCoach:

            Twitter: twitter.com/FranCoach4U

            Facebook: facebook.com/francoach4u/

            YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

            18 min
          • Franchising 101 - Episode Ninety Two - Does Owning a Seasonal Business Have Any Benefits?

            Would you like to make a full year’s income in only part of that time? Would you like to take time off during the holidays? Even though the idea of a seasonal business might seem a little scary at first, there are definitely benefits. Joining us on the podcast this week is one of our franchise partners, Stephanie Ruby with Mosquito Hunters. In this conversation, we take a deep dive into what makes this franchise so awesome as well as what it means to own a seasonal business.


            Episode Highlights:

            0:00 - Intro

            1:51 About Stephane and her background in franchising

            5:31  About Mosquito Hunters, who they are, what they do, and who their customers are

            12:54 What the owner’s role looks like

            16:14 The real benefits of owning a seasonal business

            21:13 The incredible franchise support offered in the areas of marketing and more

            27:34 The culture and what makes Mosquito Hunters unique and fun

            30:14 How to get in touch with FranCoach


            Links and resources mentioned in this episode:

            • Schedule a call https://meetings.hubspot.com/tim17
            • Franchising 101 podcast website with a library of past episodes http://franchising101.net/
            • Mosquito Hunters website https://mosquitohunters.com/

            • Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow.


              If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it.


              Sign up for our email newsletter at FranCoach.net


              Interested in sponsoring the podcast? Contact us at [email protected]


              Follow FranCoach:

              Twitter: twitter.com/FranCoach4U

              Facebook: facebook.com/francoach4u/

              YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

              31 min
            • Franchising 101 - Episode Ninety One - United Franchise Group and the Evolution of Franchising

              We are incredibly excited to welcome Ray Titus, CEO of United Franchise Group, to the show this week. Ray has decades of experience in franchising and in this conversation he and FranCoach’s CEO, Tim Parmeter, take a deep dive into the history of franchising, where Ray sees the industry going in the next decade, and his company that is made up of ten different franchise brands.


              Episode Highlights:

              0:00 - Intro

              1:50 - About Ray and his background in franchising that goes back to the 1970’s

              6:14 - About United Franchise Group, their award-winning brands and franchise development services

              17:55 - What makes a great franchise owner

              22:26 - Titus Center for Franchising, a unique franchising school

              30:47 - How to learn more and contact FranCoach


              Links and resources mentioned in this episode:

              • Schedule a call https://meetings.hubspot.com/tim17
              • Franchising 101 podcast website with a library of past episodes http://franchising101.net/
              • United Franchise Group website https://unitedfranchisegroup.com/
              • Titus Center for Franchising https://www.pba.edu/academics/schools/centers/titus-franchising/index.html

              • Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow.


                If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it.


                Sign up for our email newsletter at FranCoach.net


                Interested in sponsoring the podcast? Contact us at [email protected]


                Follow FranCoach:

                Twitter: twitter.com/FranCoach4U

                Facebook: facebook.com/francoach4u/

                32 min
              • Franchising 101 - Episode Ninety - The Semi-Absentee Franchise Owner

                Do you have to be working full-time as an owner in order to own a franchise? What if you're not in a position to do that? The short answer is, no! You don’t necessarily have to be full-time as a franchise owner. In this episode of Franchising 101, we take a look at what a Semi-Absentee owner is, the benefits, and what that role can look like.


                Episode Highlights:

                0:00 - Intro

                1:31 - What is a semi-absentee owner

                3:30 - Different ways this role can look

                7:02 - The passive investment perspective

                10:37 - Franchise ownership is more accessible than you think

                11:42 - Closing and action steps you can take right now


                Links and resources mentioned in this episode:

                • Schedule a call https://meetings.hubspot.com/tim17
                • Franchising 101 podcast website with a library of past episodes http://franchising101.net/
                • Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow.

                  If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it.

                  Sign up for our email newsletter at FranCoach.net

                  Interested in sponsoring the podcast? Contact us at [email protected]


                  Follow FranCoach:

                  Twitter: twitter.com/FranCoach4U

                  Facebook: facebook.com/francoach4u/

                  YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

                  15 min
                • Franchising 101 - Episode Eighty Nine - Challenges and Concerns

                  There are two words that our clients will sometimes use once we get to the point in our process we call the Discovery Process. This is the point at which they have been connected to franchisors and they start the vetting process. Challenges and concerns can sound somewhat negative, but are they really? In this episode, we are going to unpack and explore what these moments and these words actually mean and how they play an important part in the process of becoming a franchise owner.


                  Episode Highlights:

                  0:00 - Intro

                  2:18  - Who is FranCoach?

                  3:33 - Concerns, why they might be a good thing, and how to address them for a positive outcome

                  6:05 - How the FranCoach Discovery Process addresses concerns

                  10:36 - Challenges and the support already in place for franchisees

                  17:40 - Closing and action steps you can take right now


                  Links and resources mentioned in this episode:

                  • Schedule a call https://meetings.hubspot.com/tim17
                  • Franchising 101 podcast website with a library of past episodes http://franchising101.net/
                  • Episode 17 - The Discovery Process https://franchising101.net/uncategorized/franchising-101-episode-seventeen-the-discovery-process/

                  • Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow.


                    If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it.


                    Sign up for our email newsletter at FranCoach.net


                    Interested in sponsoring the podcast? Contact us at [email protected]


                    Follow FranCoach:

                    Twitter: twitter.com/FranCoach4U

                    Facebook: facebook.com/francoach4u/

                    YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

                    20 min
                  • Franchising 101 - Episode Eighty Eight - Create A Shift

                    There is no need to be overwhelmed by marketing! It’s easier than you think, especially within franchising AND with the right people on your team.

                    Joining the show today is Danielle Wright, founder and CEO of Create A Shift, a company that helps you expand your business with proven tools and techniques that will get you to the next level.

                    Danielle has over 14+ years of experience in the world of franchising and shares her insights and tips in an actionable and easy to understand way. By the end of this episode you will feel both informed and inspired!


                    Episode Highlights:

                    0:00 - Intro

                    0:52  - Interview begins

                    1:51 - About Create A Shift, when it was founded and what they do

                    6:56 - How to expand on and maximize the marketing support already provided by a franchisor 14:20 - Examples of marketing tools and strategies that are proven to be successful

                    23:12 - Timely advice for somebody looking into owning a franchise for the first time

                    28:21 - Closing and action steps you can take right now


                    Links and resources mentioned in this episode:

                    • Schedule a call https://meetings.hubspot.com/tim17
                    • Franchising 101 podcast website with a library of past episodes http://franchising101.net/
                    • Create A Shift website https://createashift.net/

                    • Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow.


                      Sign up for our email newsletter at FranCoach.net


                      Interested in sponsoring the podcast? Contact us at [email protected]



                      Follow FranCoach:

                      Twitter: twitter.com/FranCoach4U

                      Facebook: facebook.com/francoach4u/

                      YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

                      30 min
                    • Franchising 101 - Episode Eighty Seven - 2022 IFA Convention Recap and Reflections

                      Freshly back from the 2022 International Franchise Association (IFA) Convention, FranCoach Founder and CEO, Tim Parmeter shares his experience and reflections from the event including where the industry as a whole is today, current trends in franchising, and what basketball legend, Shaquille O'neal has to do with all of it.

                      Episode Highlights:

                      0:00 - Intro

                      0:56 - About the IFA Conference

                      2:10 - A very cool guest speaker at the conference

                      3:56 - Why you don’t need to be afraid of changing your industry when you get into franchising

                      6:42 - How and why the franchise industry as a whole is booming right now

                      9:27 - The pandemic and subsequent paradigm shift

                      13:27 - More thoughts and experiences of the conference

                      14:17 - What to do if you are you ready for something different in your life

                      19:09  - Closing


                      Links and resources mentioned in this episode:

                      • Schedule a call https://meetings.hubspot.com/tim17
                      • Franchising 101 podcast website with a library of past episodes http://franchising101.net/
                      • International Franchise Association website https://www.franchise.org/

                      • Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow.


                        If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it.


                        Sign up for our email newsletter at FranCoach.net


                        Interested in sponsoring the podcast? Contact us at [email protected]


                        Follow FranCoach:

                        Twitter: twitter.com/FranCoach4U

                        Facebook: facebook.com/francoach4u/

                        YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

                        21 min

                      About Franchising 101

                      From the publisher's feed

                      Franchising 101 is THE premier podcast in the franchise industry. Hosted by Tim Parmeter, the Founder/CEO of FranCoach, Franchising 101 is designed to help educate listeners on all aspects of franchise ownership. Episodes feature a wide range of guest industry leaders, spotlights on top franchisors, interviews with franchisees, and more.

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