What do you get when you mix six kids, a brilliant business idea, and a powerhouse group of mom-founders? You get Mabel’s Labels—and the unstoppable Julie Cole.

In this inspiring (and hilarious) episode, Julie sits down with Laura to talk about the early days of building a brand from her basement, navigating growth with her co-founders (who are also family), and what it really means to juggle entrepreneurship and motherhood. From the power of word-of-mouth marketing to due diligence tips for a successful exit, this one is packed with gold.

Whether you’re a startup dreamer, a scaling CEO, or a mom trying to “do it all,” Julie’s wisdom will leave you nodding your head and feeling seen.

In this episode you will hear:

00:00 – Meet Julie Cole

01:00 – From Lawyer to Label Maker

02:40 – The Power of a Mom-Driven Idea

03:35 – The Myth of Flexibility

04:48 – Building Without Support Networks

06:00 – Why E-Commerce Was Their Edge

08:00 – Daily Candy: The Big Break

10:00 – A Product That Spoke for Itself

11:28 – From Side Hustle to Full-Time Gig

12:25 – Take It Seriously from Day One

14:00 – Keep Your House in Order

16:00 – The Power of Your Network

17:41 – How Motherhood Shaped the Business

19:50 – Beyond the Buzzword: Mompreneur

21:38 – Navigating Co-Founder Dynamics

24:42 – Can You Build Big and Be Present?

26:56 – Julie’s Not-To-Do List

29:01 – Chores Build Better Humans

30:22 – Boundaries Over Burnout

Julie's Links:

Instagram: https://www.instagram.com/juliecoleinc/

Mabel's Labels Instagram: https://www.instagram.com/mabelslabels/

Website: https://mabelslabels.ca/

Join This Mother Means Business : www.thismothermeansbusiness.com

Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok