Hello and welcome back to the show - it’s Doone here - your host and Hype Girl.

In these twice-weekly episodes, we will be digging back into our archives to find little value-packing gems from previous episodes.

In this gem, One Stripe Chai founder Farah Jesani shares her strategic approach to targeting the right customers and attracting them to her brand. Farah reveals the key tactics she used to identify her audience and connect with them in meaningful ways!

LINKS:

Farah Jesani Instagram

One Stripe Chai Website

One Stripe Chai Instagram

Female Startup Club - Ecommerce Fundamentals

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