Have you ever scrolled through Facebook or Instagram and been hit with an ad that feels eerily specific? That's the power of Meta ads! In this Silver Dollar episode of Stay Paid, we're diving into the benefits of Meta ads and breaking down the building blocks of setting up your first campaign. Join us to discover the many valuable benefits of Meta ads that make running them a no-brainer, find out specific strategies to optimize each of the six ad campaign types, and hear about our secret hack for creating eye-catching, scroll-stopping ad images.

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Connect | Resources

FREE webinar: The #1 Lead-Generating Facebook Ad Agents Should Run in 2024

FREE printable resources:

· Social Media Analytics Tracker

· Digital Advertising Terminology Cheat Sheet

You can get more free resources, including e-books, additional printables, and lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

0:57 Value of social media marketing

2:22 Step 1: Create your business pages

3:48 Step 2: Set up your Ads Manager

4:14 Objective: awareness

6:00 Objective: traffic

6:23 Objective: engagement

7:47 Objective: leads

10:28 Objective: app promo and sales

10:55 Step 3: Create ad set

11:10 Targeting options

16:36 Step 4: Create your ad

16:59 Interruption marketing

17:55 Secret hack (AI images)

19:40 Track KPIs

21:53 Action Item

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

Getting Started with Meta/Facebook Ads