The Google Ads Podcast

Google Ads Aficionados: ChatGPT Search and Its Impact on Digital Marketing


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Curry, Cheese, and Vegemite: The Google Ads Aficionados are here! Our Google Ads Strategists Usama Khan, Colby Doyle, and Glen Wilson discuss the rise of ChatGPT Search and other AI tools. More importantly, they talk about their impact on digital marketing and the future of paid ads. Watch this video as they explore the shifts in user behavior, content creation for SEO, what to focus on as advertisers with the rise of AI, and how you can adapt to the changes and new opportunities.

Related videos:

💰 Google Ads Strategy Using AI To Outrank The Biggest Competitors:   

 • 💰 Google Ads Strategy Using AI To Out...  

💣 The Best ChatGPT Prompt You're Not Using:   

 • 💣 The Best ChatGPT Prompt You're Not ...  

💣 Google Ad Copy Hack Using Google Natural Language Tool and ChatGPT:   

 • 💣 Google Ads Copy Hack Using Google N...  


0:00 Intro

0:19 Google Ads Aficionados: ChatGPT Search and Its Impact on Digital Marketing

4:51 Challenging Google’s search monopoly

6:15 Perplexity vs. ChatGPT

7:23 What you should be aware of as an advertiser

11:21 User profile-based targeted ads

15:08 The possible shift into content and the legal concerns about AI

18:01 Impact of AI on big vs. niche websites

19:10 Monetization and shared revenue models in AI platforms



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Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies. Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.


🖥️ Keep in mind that the digital marketing industry—and the Google Ads platform especially—is continually evolving and adding (or removing) tools and capabilities. Though we do our best to keep our content relevant, some older content may no longer apply to your current campaigns.

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