In this episode, John Franklin (https://www.instagram.com/johnisbuilding/) and Mateo Lopez sat down with Mike Baker (https://www.instagram.com/coachmikebaker/) to discuss the business model of BOLT Fitness & Performance Training (https://boltfitnessperformance.com/), generating $900k annually from semi-private and small group training.

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Show Notes: 

(00:00) Introducing Mike

(2:22) What is BOLT Fitness & Performance Training?

(8:13) Getting started in fitness

(13:14) Evolving the business model

(20:21) Adding and managing a sports performance program

(31:51) Revenue breakdown

(34:47) The sales process

(38:09) Marketing strategy and reducing churn rates

(43:36) What's next for Mike and the gym?

(53:05) Where to go if you want to find Mike