HerBusiness

HerBusiness

By HerBusiness (Host: Suzi Dafnis)BusinessEntrepreneurshipMarketing
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HerBusiness episodes

  • From hire to fire, and everything in between

    Natasha Hawker, author of From Hire to Fire - Everything in Between, is our guest. We look at how to know when it’s time to grow our team, what roles to fill first, the best way to manage bad performance and why understanding how to recruit, manage and exit staff is essential if you want to grow your business.

    21 min
  • The Greatness Principle

    Jen Harwood, author of The Greatness Principle is our guest. Jen Harwood has been generating results for businesses for the last 16 years and has personally worked with over 1,100 businesses to help them create a support structure. In this interview she explains that greatness comes from having the right people around you, in the right roles and taking actions towards becoming great. Learn more about this episode at http://www.abn.org.au/thegreatnessprinciple

    20 min
  • The Power of Conscious Choice

    Angela Lockwood, author of The Power of Conscious Choice, is our guest. WE discuss what to do with overwhelm and 'stuckness' in our business, how to find more focus and clarity and make the decisions that really matter. We also look at how daily habits can change the results we get today, and in the future. Learn more about this episode at http://www.abn.org.au/consciouschoice

    24 min
  • How to be Daring and Disruptive

    Lisa Messenger, founder of The Collective – an entrepreneurial lifestyle magazine and author of Daring and Disruptive — Unleashing the Entrepreneur, speaks to us about how to stay on purpose, to back ourselves and to be true to our ideas. We also look at how to face fear in the face and how Lisa thinks about leveraging sales and partnerships. Learn more about this episode at http://www.abn.org.au/herbusiness/disruptive

    26 min
  • How to Measure What Matters in Business

    Stacey Barr, author of Practical Performance Management is our guest. Stacey's purpose is to help people get tangibly clear about the results they intend to achieve in their business, and to recognise if and how well they are achieving those results, using performance measures. Learn more at http://www.abn.org.au/herbusiness/pump

    20 min
  • The Great Fragmentation - Why the Future of Business is Small

    Steve Sammartino, author of The Great Fragmentation - Why the Future of Business is Small is our guest. We discuss why demographics are no longer a relevant measure for targeting clients, why effectiveness comes from being more human and less selfish and why we should be the channel of choice within our niche. We also explore hacking our own businesses in order to grow and why the four Ps of marketing (product, price, place and promotion) are unrecognisable compared to the pre-technology digital age versions of themselves. For more interviews visit www.abn.org.au

    26 min
  • The Resilient Entrepreneur

    Louise Francis, author of Memoir of a Corporate Refugee - The Resilient Entrepreneur Handbook talks to us about the clues that tell us we are close to burnout, what to do when life is like and out-of-control bus, how gratitude can lead to daily happiness and how to be less reactive to situations and propel yourself to bounce forward and be more resilient.

    24 min
  • Everybody Writes (and how to create ridiculously good content)

    Ann Handley, author of Everybody Writes and Chief Content Officer at MarketingProfs is our guest. We discuss how writing is like doing pushups, why the written word remains an important tool in a day of multimedia, what it takes to tell your unique business story and why being helpful is the best call to action you can take.

    27 min
  • Brand Famous - Get everyone talking about your business.

    Linzi Boyd, author of Brand Famous and founder of Surgery PR is our guest. We speak about what holds us back from creating a famous brand, the five steps to brand success and why collaboration is a must for any small business. We also identify why every business, no matter what size, needs a brand toolkit (and what to put in your toolkit).

    24 min
  • Customer Happiness and a Customer Service Culture

    Roslyn Hogan, Head of Customer Happiness at RedBalloon talks to us about how to build a customer service culture. Plus we look at how to bake-in customer feedback into your processes so that you can quickly make adjustments that create happier customers. Bonus: Free keepsake booklet included.

    21 min

About HerBusiness

From the publisher's feed

Your Business. Your Rules. You didn't start your business to work around the clock, burn out, or follow someone else's rules.

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