Hey Docs!

Welcome to the Hey Docs! Podcast with your host Jill Allen. 

On this episode, I am joined by Frank Quinn from LightForce. We all know personalization is becoming a major part of life, but how are we utilizing it for sales in our orthodontic offices? Listen in to find out how personalization might be just the thing you need to set your practice apart.
 
Let’s get into it!
 
Summary
 
Frank Quinn, Chief Revenue Officer of LightForce, discusses how the company is helping orthodontic practices personalize their treatment plans and improve the patient experience. LightForce offers a fully digital business model that allows doctors to customize their treatment plans and use personalized brackets that are made to fit each patient's tooth anatomy. This level of personalization not only improves treatment outcomes but also enhances the patient's perception of the practice. LightForce's system is efficient and time-saving, allowing doctors to see more patients and reduce the need for additional team members. The transition to a fully digitized practice is the future of orthodontics and offers a higher quality of life for doctors. In this conversation, Frank Quinn, the Chief Revenue Officer of LightForce Orthodontics, discusses the benefits of digital bracket systems and aligner systems in orthodontics. He emphasizes the importance of having similar workflows and the ability to customize treatment plans to meet the needs of each individual patient. Quinn shares his own experience of transitioning his IT business to a cloud-based model and highlights the importance of introducing new technology into a practice gradually. He also explains the unique features of LightForce Orthodontics, including their personalized and modular approach, just-in-time inventory, and in-house manufacturing facility. Quinn expresses his optimism about the future of the orthodontic industry and the continuous improvement of LightForce Orthodontics.

https://www.linkedin.com/company/lightforceortho/ https://www.instagram.com/WeAreLightForce/
https://www.facebook.com/LightForceOrtho/
https://lf.co/

Takeaways

• LightForce helps orthodontic practices personalize their treatment plans and improve the patient experience.
• Their fully digital business model allows doctors to customize treatment plans and use personalized brackets.
• Personalization improves treatment outcomes and enhances the patient's perception of the practice.
• LightForce's system is efficient and time-saving, reducing the need for additional team members.
• The transition to a fully digitized practice is the future of orthodontics and offers a higher quality of life for doctors.
• Digital bracket systems and aligner systems offer similar workflows, making it easier for orthodontists to transition between the two.
• Introducing new technology into practice gradually can help mitigate costs and stress.
• LightForce Orthodontics differentiates itself through its personalized and modular approach, just-in-time inventory, and in-house manufacturing facility.
• The orthodontic industry is resilient, and LightForce Orthodontics is committed to continuous improvement and customer satisfaction.

Chapters
 
00:00 Introduction and Background
03:21 Personalizing Orthodontic Treatment Plans
09:24 Efficiency and Time-Saving in Orthodontic Practices
12:51 Improving the Patient Experience
18:18 Reducing the Need for Additional Team Members
23:26 The Future of Orthodontics: Fully Digitized Practices
25:20 Gradual Practice Transformation: Mitigating Costs and Stress
28:00 Implementing Technology without Disrupting the Practice
31:54 LightForce Orthodontics: Personalized, Modular, and Efficient
34:19 Differentiating LightForce Orthodontics from Other Players
37:54 The Impact and Scale of LightForce Orthodontics' 3D Printing
40:57 LightForce Orthodontics' Commitment to Continuous Improvement
45:12 The Importance of Understanding Values in Leadership 

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Kaleidoscope - Orthodontic Digital Marketing
SmileSuite - Customizable Presentation Software and Post-Consultation Follow-Up 

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.  
 
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode. 
 
New episodes drop every Thursday!   
 
Episode Credits:
 
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero



Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?

Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!

Welcome to the Hey Docs! Podcast with your host Jill Allen.
 
Today, I have the pleasure of hosting returning guest Davin Bickford from WildSmiles. Today, Davin is here to discuss the latest trends in marketing and brand messaging within the orthodontic industry. From statistics on market share and growth, to the impact of declining birth rates on practices, we are getting into it. This is an episode you won’t want to miss.
 
Let’s get started!
 
Summary
 
In this conversation, Jill and Davin discuss the importance of focusing on the younger demographic in orthodontic marketing. They highlight the need to attract more kids and their parents to orthodontic practices, as they make up a significant portion of the market. They emphasize the importance of creating a fun and exciting experience for kids and offering a variety of treatment options. They also discuss the challenges and market forces that orthodontists face, such as declining birth rates and increased competition. They suggest that practices should strategize and adapt to these changes to protect their market share. In this conversation, Davin Bickford and Jill discuss the importance of creating a positive and personalized experience for orthodontic patients, particularly children. They emphasize the need for orthodontic practices to focus on the overall experience, from the initial website visit to the in-office treatment. They also highlight the significance of authenticity in messaging and the value of offering choices to patients. Davin shares examples of how practices can enhance the patient experience, such as providing customized pamphlets and interactive tools for children to design their own braces. The conversation concludes with a discussion on the impact of grit and compassion in business.
 
https://www.instagram.com/wildsmilesbraces/ https://www.linkedin.com/company/wildsmilesbraces/ https://www.facebook.com/wildsmilesbraces
https://www.wildsmilesbraces.com/

Takeaways

• Focusing on attracting kids and their parents is crucial for orthodontic practices
• Creating a fun and exciting experience for kids can help grow the practice
• Offering a variety of treatment options and custom braces can attract more patients
• Orthodontists should strategize and adapt to market changes to protect their market share Orthodontic practices should prioritize creating a positive and personalized experience for patients, especially children.
• The patient experience begins with the website and extends to social media and in-office interactions.
• Authenticity in messaging is crucial to building trust with patients.
• Offering choices and engaging patients through personalized experiences can enhance their overall satisfaction.
• Grit and compassion are important business skills that contribute to success.

Chapters
 
00:00 Introduction and Recap of Wild Smiles
02:03 Shift in Orthodontic Marketing Focus
06:06 The Importance of Focusing on Kids and Parents
08:23 Growing Market Share and Observations
11:15 Evaluating Demographics for Startup Practices
13:35 Protecting Practices from Market Forces
17:10 Addressing Declining Birth Rates and Increased Competition
21:37 Strategies to Overcome Challenges
23:23 The Importance of Custom Braces and Choice
25:36 Taking Advantage of Opportunities
27:34 Creating a Positive and Personalized Experience
29:28 The Role of Authenticity in Messaging
32:21 Enhancing the Patient Experience through Choices
46:23 The Impact of Grit and Compassion 


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Kaleidoscope - Orthodontic Digital Marketing
SmileSuite - Customizable Presentation Software and Post-Consultation Follow-Up
Retainers for Life - Outsourced Retainer Program

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.    
 
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!   
 
Episode Credits:
 
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?

Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!

Welcome to the Hey Docs! Podcast with your host Jill Allen. 

Today, I am joined by Dr. Michael Capogna from PracticeAscend. Dr. Capogna is here to discuss the importance of follow-ups in busy practices, how PracticeAscend can make these tasks more manageable, and the role of AI and automation in maintaining a personal touch with patients. We'll also explore the future of AI in orthodontics and how practices can leverage these innovations at different stages of their lifecycle.
 
Let’s get into it!

Summary
 
Michael, an orthodontist, discusses his company Practice Ascend, which helps orthodontic practices with systematic patient follow-up. He explains that the idea for the company came about when they realized they weren't effectively following up with patients who didn't start treatment right away. They initially used a notebook and then a Google spreadsheet but wanted a better, simpler way to automate and streamline the follow-up process. Practice Ascend was born out of this need. Michael highlights the importance of follow-up in increasing conversion rates and providing a better patient experience. He also discusses how Practice Ascend uses AI to automate tasks and improve efficiency for treatment coordinators and front desk staff. The system includes features like drag-and-drop follow-up tiles, automated Google reviews, call connect for Google ads and customizable follow-up reminders. Michael emphasizes the simplicity and user-friendliness of Practice Ascend, making it accessible to all levels of technical ability. Practice Ascend is a software that helps with follow-ups and communication in orthodontic practices. It allows practices to track and categorize patients based on their status and automate drip campaigns to reach out to patients who haven't started treatment or have been unresponsive. The software also integrates with email and provides customizable options for follow-ups. In orthodontics, AI is expected to improve virtual monitoring, automate tasks like generating videos for patient support, and enhance digital workflow. It is important for practices to clean up their statuses and have a clear follow-up process in place before implementing Practice Ascend. 

https://www.practiceascend.io/
 
Takeaways

• Practice Ascend helps orthodontic practices with systematic patient follow-up
• Automating follow-up tasks improves efficiency and increases conversion rates
• AI is used to streamline processes and provide a better patient experience
• Features like drag-and-drop follow-up tiles and call connect for Google ads simplify the follow-up process
• Practice Ascend is user-friendly and accessible to all levels of technical ability Practice Ascend is a software that helps with follow-ups and communication in orthodontic practices.
• The software allows practices to track and categorize patients based on their status and automate drip campaigns.
• AI in orthodontics is expected to improve virtual monitoring and automate tasks like generating videos for patient support.
• It is important for practices to clean up their statuses and have a clear follow-up process in place before implementing Practice Ascend.

Chapters
 
00:00 Introduction and Background
02:22 The Need for a Better Follow-Up System
08:31 The Importance of Follow-Up and Conversion Rates
11:10 Using AI to Automate Tasks and Increase Personal Touch
18:57 Simplicity and User-Friendliness of Practice Ascend
21:37 Follow-Up with Google Ads Patients
24:42 Marketing to Cold Leads and Drip Campaigns
34:20 The Future of Orthodontics: AI and Virtual Monitoring
37:32 Preparing for Success with Practice Ascend 

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Kaleidoscope - Orthodontic Digital Marketing
SmileSuite - Customizable Presentation Software and Post-Consultation Follow-Up Retainers for Life - Outsourced Retainer Program

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.    
 
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday! 
 
Episode Credits:
 
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?

Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!

Welcome to the Hey Docs! Podcast with your host, Jill Allen.  

Today, I have a special guest, Greg Drysdale from WaterPointe Consulting, joining me on the show. Greg is an expert in data privacy and security, and today, he'll be sharing insights on the importance of these practices in dental and orthodontic offices. We'll explore common pitfalls, how to improve data privacy, and the role of WaterPointe Consulting in helping practices stay compliant. There’s a lot to learn.  

Let’s get into it! 

Summary
 
Greg Drysdale, founder of Waterpointe Consulting, discusses the importance of data privacy in the healthcare industry. He explains that data privacy is about giving individuals control over their own data and ensuring that businesses handle that data responsibly. Greg emphasizes the need for practices to build trust with patients by implementing strong data privacy practices. He also highlights the different data privacy laws that apply, such as HIPAA and state healthcare laws and the consequences of non-compliance. Greg outlines the services provided by Waterpointe Consulting, including audits, building privacy programs, and staff training. He also addresses the differences between startups and existing practices in terms of data privacy considerations. In this conversation, Greg Drysdale discusses the importance of data privacy and security in the healthcare industry. He highlights the risks associated with data breaches and the various ways in which sensitive information can be compromised. Greg provides three key suggestions for healthcare professionals to improve data privacy: conducting a HIPAA risk assessment, establishing contracts with third-party vendors, and training staff on phishing and secure data handling practices. He emphasizes the need for doctors to prioritize data privacy and create a culture of awareness and compliance within their teams.
 
https://www.waterpointeconsulting.com/
https://www.linkedin.com/company/waterpointe-consulting/
https://www.facebook.com/people/Waterpointe-Consulting/61551437391124/
 
Takeaways

• Data privacy is about giving individuals control over their own data and ensuring responsible handling by businesses.
• Strong data privacy practices can build trust with patients and differentiate a practice.
• Different data privacy laws, such as HIPAA and state healthcare laws, apply depending on the location and type of data collected.
• Non-compliance with data privacy laws can result in fines, changes in practices, and potential lawsuits.
• Waterpointe Consulting offers services such as audits, building privacy programs, and staff training to help practices maintain compliance.
• Startups and existing practices have different considerations when it comes to data privacy, but the end goal is the same: a solid data privacy program. Conduct a HIPAA risk assessment to identify vulnerabilities and shortcomings in data privacy and security.
• Establish contracts with third-party vendors to ensure proper handling and protection of patient data.
• Train staff on phishing and secure data handling practices to prevent data breaches and mistakes.
• Make data privacy a priority and create a culture of awareness and compliance within the healthcare practice.

Chapters
 
00:00 Introduction and Background
03:06 Understanding Data Privacy and its Importance
06:12 Navigating Data Privacy Laws 10:13 Consequences of Non-Compliance
13:01 Services Provided by Waterpointe Consulting
16:08 Considerations for Startups and Existing Practices
25:03 Data Privacy and Security Risks
28:01 Conducting a HIPAA Risk Assessment
32:14 Training Staff on Phishing and Secure Data Handling
37:48 Creating a Culture of Data Privacy and Compliance 

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Kaleidoscope - Orthodontic Digital Marketing
SmileSuite - Customizable Presentation Software and Post-Consultation Follow-Up
Retainers for Life - Outsourced Retainer Program

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.    
 
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!   
 
Episode Credits:
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?

Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!

Welcome to the Hey Docs! Podcast with your host, Jill Allen.  

Today, I am thrilled to have Stephen Strecker from Tower Realty Partners on for an episode. Stephen will share insights into the process of working with a commercial real estate broker, the impact of space size on costs, and the pitfalls of taking on too much or too little space. He'll also provide his top tips for those starting their real estate journey. This episode is full of gold nuggets of wisdom.  

Let’s get into it! 

Summary
 
In this conversation, Jill interviews Stephen, a commercial real estate broker, about the process of finding and leasing real estate for medical practices. They discuss the importance of understanding your long-term goals and vision for your practice, negotiating lease terms, and the challenges of finding suitable spaces in the current market. They also touch on key lease terms such as tenant improvement allowance, free rent, and triple nets. Stephen emphasizes the need for patience, asking questions, and building a team of experts to navigate the real estate process. 

https://towerbrokers.org/home
https://towerbrokers.org/evaluation
https://www.instagram.com/towerbrokers/
https://www.facebook.com/towerBrokers
http://www.linkedin.com/company/tower-realty-partners/
 
Takeaways

• Understand your long-term goals and vision for your practice before starting the real estate process.
• Negotiate lease terms such as tenant improvement allowance, free rent, and triple nets to fit your budget and needs.
• Be patient and prepared for the process to take time, and work with a team of experts who can guide you.
• Consider the size of the space, location, and cost in relation to your practice's needs and budget.
• Be creative and flexible in finding solutions, such as taking a smaller space with potential for expansion in the future.

Chapters
 
00:00 Introduction and Background
 03:10 Starting with the End in Mind
07:49 Challenges in Finding Suitable Spaces
13:09 Key Lease Terms and Negotiation Strategies
18:01 Considerations for Space Size and Build-Out
21:26 Understanding Lease Terminology
25:10 The Role of Banks and Financing
29:01 Advice for Starting the Real Estate Process
34:01 Conclusion and Contact Information 

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Kaleidoscope - Orthodontic Digital Marketing
SmileSuite - Customizable Presentation Software and Post-Consultation Follow-Up
Retainers for Life - Outsourced Retainer Program

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.    
 
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!   
 
Episode Credits:
 
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?

Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!

Welcome to the Hey Docs! Podcast with your host Jill Allen.
 
I am excited to have Dr. David McCarty from Empowered Sleep Apnea joining me today. Dr. McCarty will be discussing the connection between sleep apnea and orthodontics, the red flags orthodontists should look out for in their exam, and innovative tools for diagnosing and managing sleep apnea in your practice. There is a lot to cover.
 
Let’s get into it!

Summary
 
Dr. David E McCarty shares his journey into the field of sleep apnea and the complexity of the condition. He explains the different types of sleep apnea, including obstructive and central sleep apnea, and how they can coexist. Dr. McCarty emphasizes the need for a collaborative approach to understanding and treating sleep apnea, involving both healthcare providers and patients. He discusses the challenges in defining and diagnosing sleep apnea and the importance of deconstructing the condition to tailor treatment plans. Dr. McCarty also highlights the evolving nature of sleep medicine and the need for continued education and awareness. The conversation explores the need for cross-collaboration and a holistic approach to sleep apnea treatment. It emphasizes the importance of breaking down silos and creating a common language among healthcare providers. The Empowered Sleep Apnea project is introduced as an educational platform to facilitate this collaboration. The conversation also discusses red flags for sleep apnea and screening tools that can be used in a dental office. The importance of understanding the development of the airway and face is highlighted, as well as the potential for new technologies in the field.
 
https://www.empoweredsleepapnea.com/ https://www.facebook.com/@EmpoweredSleepApnea https://www.instagram.com/empowered_sleep_apnea/ https://www.empoweredsleepapnea.com/the-book


Takeaways

• Sleep apnea is a complex condition that requires a collaborative approach between healthcare providers and patients.
• There are different types of sleep apnea, including obstructive and central sleep apnea, which can coexist.
• The diagnosis and treatment of sleep apnea require deconstructing the condition and tailoring treatment plans to individual patients.
• The field of sleep medicine is constantly evolving, and continued education and awareness are essential.
• Cross-collaboration and a holistic approach are essential in the treatment of sleep apnea.
• Breaking down silos and creating a common language among healthcare providers is crucial.
• The Empowered Sleep Apnea project is an educational platform that promotes collaboration and knowledge sharing.
• Screening tools, such as Ferris Six, can be used in dental offices to identify potential sleep apnea cases.
• Understanding the development of the airway and face is important in addressing sleep apnea.
• New technologies, such as nasal rhinometry, capnography, and sleep image devices, show promise in sleep apnea diagnosis and treatment.

Chapters

00:00 Introduction and Background
03:03 Understanding Sleep Apnea
07:10 The Importance of Collaboration
10:09 Deconstructing Sleep Apnea
19:30 Challenges for Younger Doctors
23:16 The Evolution of Sleep Medicine
26:45 Introduction to the Need for Cross-Collaboration
29:23 Screening Tools for Sleep Apnea in Dental Offices
31:19 Identifying Red Flags for Sleep Apnea
34:24 Understanding the Development of the Airway and Face
45:11 Exploring New Technologies in Sleep Apnea Diagnosis and Treatment 

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Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode. 
 
New episodes drop every Thursday!   
 
Episode Credits:
 
Hosted by Jill Allen
Produced by Jordann Killion 
Audio Engineering by Garrett Lucero

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?

Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!

Summary
 
Luke shares his background and the journey of starting Hip Creative. He emphasizes the importance of focusing on long-term goals and building relationships with clients. Luke discusses the evolving landscape of marketing in the orthodontic industry, highlighting the increased competition and the need for private practices to stand out. He advises on the importance of brand awareness and recognition, as well as the need for a multi-channel marketing approach. Luke also provides insights on marketing strategies for startup practices on a limited budget, including the use of Facebook and Instagram ads. In this conversation, Luke from HIP Creative shares valuable insights on marketing strategies for orthodontic practices. He emphasizes the importance of adaptability and thinking outside the traditional marketing funnel. Luke discusses the need to meet patients where they are, considering different generational perspectives and adjusting marketing strategies accordingly. He also highlights the significance of nurturing cold leads and implementing drip campaigns. Luke suggests that the sales process begins at the first touchpoint with the practice and emphasizes the importance of consistent messaging and a human-centered approach. He advises orthodontists to prioritize mindset, invest in Facebook marketing, and focus on building a strong team. Luke concludes by expressing excitement about the potential of AI in the industry.

https://hip.agency/
https://www.facebook.com/hipcreativeinc
https://www.instagram.com/hipcreative https://www.youtube.com/channel/UCJzS8x9T9lW0Ycc4PXWxNig https://www.tiktok.com/@hipcreative
https://www.linkedin.com/company/hip-creative-inc
https://twitter.com/hipcreativeinc


Takeaways

• Focus on long-term goals and building relationships with clients
• Stand out in the competitive orthodontic industry through brand awareness and recognition
• Implement a multi-channel marketing approach to reach a wider audience
• Consider Facebook and Instagram ads for lead generation
• Be strategic with budget allocation and prioritize efforts based on the target audience Adaptability is key in marketing strategies for orthodontic practices. It is important to think outside the traditional marketing funnel and adjust strategies based on different generational perspectives.
• Nurturing cold leads and implementing drip campaigns can be effective in converting potential patients into actual patients.
• The sales process begins at the first touchpoint with the practice, and consistent messaging and a human-centered approach are crucial for success.
• Orthodontists should prioritize mindset, invest in Facebook marketing, and focus on building a strong team.
• AI has the potential to revolutionize the industry and should be embraced as a valuable tool.

Chapters
 
00:00 Introduction and Background
03:03 Building Relationships and Long-Term Goals
10:25 Standing Out in a Competitive Market
23:46 Marketing Strategies for Startup Practices
31:13 Adaptability and Thinking Outside the Traditional Marketing Funnel
39:31 The Sales Process Starts at the First Touchpoint
45:36 Consistent Messaging and a Human-Centered Approach
52:47 Prioritizing Mindset, Facebook Marketing, and Building a Strong Team
59:21 The Potential of AI in the Orthodontic Industry 

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Kaleidoscope - Orthodontic Digital Marketing
SmileSuite - Customizable Presentation Software and Post-Consultation Follow-Up

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.    

If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode. 
 
New episodes drop every Thursday!   
 
Episode Credits:
 
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?

Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!

Welcome to the Hey Docs! Podcast with your host Jill Allen.
 
In this episode Ryan Williams from OrthoSelect and DIBS AI is joining me on the show. Today’s episode is all about AI and how products like DIBS AI are changing the game for indirect bonding in practices. From efficiency to challenges practice face, we are covering it all.
 
Let’s dive in!

Summary
 
In this conversation, Ryan Williams, the VP of Sales of OrthoSelect and DIBS AI, discusses the evolution of orthodontic technology, specifically focusing on digital indirect bonding and the impact of artificial intelligence (AI) in the orthodontic industry. He explains how OrthoSelect started as a study model company and eventually developed the Dibs AI software for digital indirect bonding. Ryan emphasizes the importance of AI in improving efficiency and accuracy in orthodontic practices, allowing for more streamlined workflows and reduced treatment times. He also highlights the significance of accurate bracket placement and the role of AI in visualizing and optimizing treatment outcomes. In this conversation, Ryan Williams discusses the implementation of AI in orthodontics and its benefits to the industry. He explains how AI can improve efficiency, accuracy, and patient outcomes in orthodontic treatment. Williams also addresses common challenges doctors face when implementing AI systems and provides insights into the future of AI in orthodontics.

https://myorthoselect.com/
https://www.dibsai.com/
https://www.facebook.com/DIBSAI
https://www.instagram.com/dibs.ai/


Takeaways

• OrthoSelect started as a study model company and evolved to develop the Dibs AI software for digital indirect bonding.
• AI plays a crucial role in improving efficiency and accuracy in orthodontic practices.
• Accurate bracket placement is essential for reducing treatment times and improving treatment outcomes.
• AI allows for visualizing and optimizing treatment outcomes by reverse engineering bracket placement based on desired tooth positions.
• The use of AI in orthodontics is still in its early stages, and the accuracy and precision will continue to improve in the future.
• AI technology in orthodontics can improve efficiency, accuracy, and patient outcomes.
• Implementing AI systems may require training and a shift in mindset for doctors and staff.
• AI has the potential to automate and simplify orthodontic processes, leading to faster turnaround times and personalized treatment plans.
• Communication and the ability to engage with patients are important skills for orthodontists.
• The future of AI in orthodontics will involve further advancements in diagnosis, treatment planning, and personalized preferences.

Chapters
 
00:00 Introduction and Background of OrthoSelect
05:27 The Impact of AI in the Orthodontic Industry
10:19 The Evolution of Indirect Bonding Methods
16:10 Efficiency and Doctor Time Scheduling
29:05 Visualizing and Optimizing Treatment Outcomes
31:06 The Future of AI in Orthodontics
35:09 Challenges in Implementing AI Systems
38:49 The Shift to Indirect Systems and Same-Day Starts
42:56 Considerations for Building a Practice with AI
51:00 The Future of AI in Orthodontics 


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Kaleidoscope - Orthodontic Digital Marketing
SmileSuite - Customizable Presentation Software and Post-Consultation Follow-Up

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.    
 
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode. 
 
New episodes drop every Thursday!   
 
Episode Credits:
 
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?

Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!

Welcome to the Hey Docs! Podcast with your host, Jill Allen.
 
On this episode, I am excited to be joined by returning guest Cary Smith from Done Desk. And today, we are focusing on the impact of efficiency in an orthodontic practice. Whether you are a single practice owner or an owner of multiple, accountability to efficient strategies is the key to success. Stay tuned for practical tips and actionable advice on enhancing efficiency and overall happiness in your practice.
 
Let’s get into it!

Summary

Cary Smith, founder of Done Desk, discusses the importance of efficiency and accountability in dental practices. He emphasizes the need for clear definitions of what is important and the development of a people strategy. Smith also highlights the role of time management and the importance of focusing on the most important and urgent tasks. He stresses the need for accountability at all levels of the practice and the importance of aligning individual actions with the desired results. In this conversation, Cary Smith discusses the importance of assessing employees based on their values, attitudes, behavior, skills, and experiences. He emphasizes the need for clear expectations and accountability in order to ensure that employees are engaged and capable of driving the business forward. Cary also highlights the role of technology in training and efficiency, suggesting that businesses should leverage technology to transfer knowledge and hold employees accountable for self-learning. He concludes by sharing a valuable tip for managing work-related stress and offers advice for those just getting started in their careers.
 
https://www.donedesk.com/dental-education-and-learning/ https://www.facebook.com/Donedesk
https://www.linkedin.com/company/done-desk/
https://www.instagram.com/donedesk/


Takeaways

• Efficiency and accountability are crucial for the success of dental practices.
• Clear definitions of what is important and a people strategy are essential.
• Time management and focusing on the most important and urgent tasks are key.
• Accountability should be present at all levels of the practice.
• Individual actions should align with the desired results.
• Assess employees based on their values, attitudes, behavior, skills, and experiences to ensure they are the right fit for their roles.
• Set clear expectations and hold employees accountable for their work.
• Leverage technology to transfer knowledge and improve training efficiency.
• Manage work-related stress by addressing issues immediately.
• Invest time and effort in the business side of your practice to drive growth and success.

Chapters
 
00:00 Introduction and Overview of Done Desk
08:55 Strategies for Single Location and Multi-Location Practices
28:01 The Role of Accountability in Achieving Efficiency
30:36 Assessing Employees
35:25 Adapting to Business Changes
38:28 Leveraging Technology for Training and Efficiency
45:58 Investing in the Business Side of Your Practice
49:01 Managing Work-Related Stress
56:21 Advice for Those Getting Started 

Connect With Our Advertisers
 
Kaleidoscope - Orthodontic Digital Marketing
SmileSuite - Customizable Presentation Software and Post-Consultation Follow-Up

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode. 
 
New episodes drop every Thursday!   
 
Episode Credits:
 
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero 

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?

Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!

Welcome to the Hey Docs! Podcast with your host, Jill Allen.
 
Today, Steve Steinbrunner from Provide is joining me back on the show. In this episode, we cover all things loan, from what you need to do before you start the loan process to the details when it comes to getting approved and even the nuance of land and property loans. No matter where you are in your practice journey, there is something in this episode for you.  

Let’s dive in! 

Summary
 
In this conversation, Steve Steinbrunner, Director of Practice Finance at Provide, discusses the lending process for dental practices. He emphasizes the importance of preparing in advance for a practice loan, including maintaining a good credit score and having sufficient liquidity. He also advises against paying off student loan debt before starting a practice, as cash flow and liquidity are more important. Steinbrunner addresses common pitfalls, such as lack of vision and tax obligations, and highlights the increasing size of loans due to rising construction costs. He encourages dentists to seek dental-specific contractors and understand the cost per square foot for construction in their area. In this conversation, Steve Steinbrunner and Jill discuss the financial aspects of starting a dental practice. They cover topics such as the cost of starting a practice, the role of loans in financing the practice, the importance of budgeting, and the option of buying a building or land. Steve emphasizes the need for a team of advisors and experts to guide the process and make informed decisions. He also highlights the importance of asking the right questions and choosing a lender that aligns with the dentist's long-term goals.

https://www.getprovide.com/
https://www.facebook.com/GetProvide/
 https://www.instagram.com/getprovide/
https://www.linkedin.com/company/getprovide/
https://www.tiktok.com/@thepathtoowningit
https://www.youtube.com/@getprovide

Takeaways

• Prepare in advance for a practice loan by maintaining a good credit score and having sufficient liquidity.
• Avoid paying off student loan debt before starting a practice, as cash flow and liquidity are more important.
• Be aware of common pitfalls, such as lack of vision and tax obligations.
• Understand that the size of loans has increased due to rising construction costs.
• Seek dental-specific contractors and understand the cost per square foot for construction in your area. Starting a dental practice can cost around $700,000 to $800,000, with construction costs being a significant factor.
• It is important to work with a team of advisors, including a lender, realtor, and contractor, to make informed decisions and ensure the success of the practice.
• When considering a loan, it is advisable to leverage the bank's financing and save personal funds for other expenses or investments.
• Buying a building or land for the practice can be a viable option, especially considering high rent rates and the potential for long-term financial benefits.
• Choosing a lender that aligns with the dentist's future goals, such as multiple practice ownership, is crucial.
• Excel spreadsheets are a valuable productivity tool for financial planning and budgeting.
• Asking the right questions and seeking advice from experts are essential skills for navigating the financial aspects of starting a dental practice.

Chapters
 
00:00 Introduction and Background
04:06 Preparing for a Practice Loan
08:27 Pitfalls in the Loan Application Process
23:23 The Impact of Rising Construction Costs
25:58 Finding Dental-Specific Contractors
29:20 Costs and Considerations of Starting a Dental Practice
36:18 Building Ownership: Is It Worth It?
43:21 The Importance of a Team of Advisors 
49:06 Leveraging Bank Financing and Saving Personal Funds
52:25 The Role of Excel Spreadsheets in Financial Planning
53:26 Asking the Right Questions for Financial Decision-Making 


Connect With Our Advertisers
 
Kaleidoscope - Orthodontic Digital Marketing
SmileSuite - Customizable Presentation Software and Post-Consultation Follow-Up

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.    
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
New episodes drop every Thursday!   
 
Episode Credits:
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero

Provide is a division of Fifth Third Bank, National Association. All opinions expressed by the Provide employee participant are solely their current opinions and do not reflect the opinions of Provide, its affiliates, or Fifth Third Bank. The Provide employee participant’s opinions are based on information they consider reliable, but neither Provide, its affiliates nor Fifth Third Bank warrant its completeness or accuracy and should not be relied upon as such. This content is for informational purposes and does not constitute the rendering of legal, accounting, tax, or investment advice, or other professional services by Provide or any of its affiliates. Please consult with appropriate professionals related to your individual circumstances. All lending is subject to review and approval.

Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?

Reach out to me- www.practiceresults.com.
   
If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   
 
New episodes drop every Thursday!