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By Dr. Leon Klempner
5
2222 ratings
The podcast currently has 65 episodes available.
Welcome to The Golden Age of Orthodontics, hosted by Dr. Leon Klempner and Amy Epstein. In today’s episode, we're thrilled to be joined by Dr. Maz Moshiri, a faculty member of Align Technology since 2013 and co-founder of the Aligner Intensive Fellowship. This online residency has helped nearly 5,000 orthodontists worldwide master the art of clear aligners. Dr. Maz dives deep into the future of orthodontics, sharing his insights on the latest innovations in aligner technology, the integration of AI and CBCT, and the critical role of balancing clear aligners with fixed appliances. He also provides a thoughtful discussion on Orthodontic Service Organizations (OSOs), weighing the pros and cons of joining one and highlighting the importance of choosing the right OSO for long-term success. Whether you're an industry veteran or a newcomer, this episode offers invaluable perspectives on staying ahead in the rapidly evolving world of orthodontics. Remember, there has never been a better time to be an orthodontist.
IN THIS EPISODE:
KEY TAKEAWAYS:
RESOURCE LINKS
Dr. Mazyar Moshiri - Email
Aligner Intensive Fellowship - Website
People + Practice - Website
Dr. Leon - Email
Amy Epstein - Email
People + Practice - Email
BIOGRAPHY:
Dr. Maz Moshiri has been a faculty member of Align Technology since 2013. He co-founded the Aligner Intensive Fellowship, an online residency that has educated nearly five thousand orthodontists worldwide on the proper treatment planning and use of clear aligners. He is a Clinical Assistant Professor in the orthodontic residency program at the Center for Advanced Dental Education at Saint Louis University, focusing on clear aligners. He serves on the clinical advisory boards of Orthodontic Partners and as an Associate Editor for the Voice of an Expert column for the AJODO Clinical Companion. Dr. Moshiri is a Diplomate of the American Board of Orthodontics and a Fellow of the American College of Dentists, the International College of Dentists, and the Pierre Fauchard Academy.
QUOTES:
“I think that the future of clear aligners is direct printing of the aligner and material science, changing the aligners' materials at different treatment phases for different reasons. That may be the case now with clear aligners moving forward. So I think that's extremely exciting to kind of see the evolution of that.” Mazyar Moshiri DMD, MS, FICD
“I use Invisalign, I'm a speaker for them, and I get compensated as a speaker but, I also use ULAB in my office to make in-house aligners. I get zero compensation from them. They could not be further apart as far as I'm concerned, in what they offer in terms of tools, but I use them both because it's better for my patients.” Mazyar Moshiri DMD, MS, FICD
Welcome to the Golden Age of Orthodontics with Dr. Leon Klempner and co-host Amy Epstein. In this episode, we dive into a crucial yet often overlooked issue in dental and orthodontic practices—embezzlement. Today’s guest is David Harris, CEO of Prosperident, the world’s largest firm investigating financial crimes committed against dentists, who shares eye-opening statistics on how pervasive embezzlement is in orthodontic practices. David sheds light on the behaviors of those who steal, the fine line between delegation and abdication, and the essential steps your HR department must take to protect your practice, including rigorous pre-employment screening. The key takeaway? More orthodontists will be embezzled than won't, making vigilance and proactive measures essential to safeguarding your business. Don’t miss out on this information-packed episode.
IN THIS EPISODE:
KEY TAKEAWAYS:
RESOURCE LINKS
People + Practice - Website
Dr. Leon - Email
Amy - Email
People + Practice - Email
Prosperident - Website
Prosperident Phone Number: 888-398-2327
BIOGRAPHY:
David Harris may have the coolest job in dentistry - he gets to chase and catch those who steal from dentists. A rule-breaker in his youth, David changed his direction and has spent much of his adult life in the world of investigation and
Enforcement, where he uses his unrivaled ability to understand the criminal thought process to help educate and protect dentists. David is the Chief Executive Officer of Prosperident, the world’s largest firm investigating financial crimes committed against dentists. David is a licensed private investigator, a Forensic
Certified Public Accountant and a Certified Fraud Examiner. He is the author of the definitive book on embezzlement, the most recent Healers versus Stealers: How to Outsmart the Thief in Your Dental Practice. In addition to being a prolific author, David is a frequent presenter at regional, national, and international dental conferences, and his vast wealth of experience, coupled with his keen sense of humor, makes David both an engaging and entertaining speaker.
In recognition of his long and distinguished service to the dental profession, David is one of a handful of non-clinicians to be honored with a Fellowship in the International Academy of Dental Facial Esthetics.
Welcome to the Golden Age of Orthodontics with Dr. Leon Klempner and co-host Amy Epstein. In today's episode, we're excited to visit with a dear friend, Dr. Chris Cetta, the co-inventor of the precision aligner button and host of the Illuminate Orthodontic Podcast. Dr. Cetta will share the story behind licensing the precision aligner button and offer valuable advice for anyone with a product idea. We'll also dive into the latest trends in orthodontic technology. Since we're all old friends, we'll wrap up the podcast with a fun discussion about music, concerts, and our favorite bands and singers. Remember, there's never been a better time to be an orthodontist!
IN THIS EPISODE:
KEY TAKEAWAYS:
RESOURCE LINKS
People + Practice - Website
Leon - Email
Amy - Email
People + Practice - Email
Dr. Chris Cetta - Email
Dr. Chris Cetta - LinkedIn
QUOTES:
“Taking the licensing model was an interesting process. I learned a lot. I think it's a great modality for orthodontists to take. The biggest lesson I learned is to get very comfortable with the word no and embrace the word no, because if you are trying to license your product to another company, you're going to hear no a lot. And you can't let that discourage you; you can't let that break your spirit and throw in the towel. Another important thing to learn is that, when you get that no, ask for feedback from people because, if you get people to give you honest answers, you can get a lot of valuable insight into how you might be able to change your product or service to make it better along the way.” Dr. Chris Cetta
“I think the licensing model is ideal for orthodontic entrepreneurs. You will see a number of successful orthodontic entrepreneurs out there. We talked about John Pham, Adam Shulhoff, Brandon Owen, and Alfred Griffin; they've done wonderful things with their products. But not every orthodontist wants to quit being a clinician. Being a company CEO is a full-time job, which any of them can certainly tell you. I would suggest keeping the day job. Licensing is much less of a financial risk, than putting yourself out there. Another big thing is why not tap into the company's expertise in manufacturing the products, rather than trying to learn this all on your own.” Dr. Chris Cetta
Welcome to the Golden Age of Orthodontics, where innovation meets expertise. Join host Dr. Leon Klempner and co-host Amy Epstein as they delve into the cutting-edge advancements shaping the world of orthodontics. In today's episode, we're excited to welcome April Lowry, the Director of Product at Aura and Dental Product Management at PracticeTek. April shares her insights on selecting the right software for your orthodontic practice, emphasizing the critical need for systems that prioritize both patients and staff. From essential questions to ask when evaluating new software to the impact of patient-centric solutions, this discussion is packed with valuable advice for modern orthodontic practices. If you're looking to enhance your practice with the latest technology, this episode is a must-listen. Remember: there’s never been a better time to be an orthodontist. Tune in and stay ahead of the curve!
IN THIS EPISODE:
KEY TAKEAWAYS:
RESOURCE LINKS
People + Practice - Website
Leon - Email
Amy - Email
People + Practice - Email
April Lowry - Email
PracticeTek - LinkedIn
PracticeTek - Website
Welcome to the Golden Age of Orthodontics, where we dive into the future of orthodontic care. Today, we're excited to have Kelly Riedel, the CEO of LightForce Orthodontics, as our special guest. Join us as we explore how LightForce is reshaping the industry with its revolutionary custom bracket technology. Imagine measuring and enhancing your protocols' effectiveness, all while setting a new standard in patient experience and practice efficiency. With LightForce, orthodontists can now create personalized digital treatment plans that are fast, precise, and uniquely tailored to each patient's needs. Kelly emphasizes the need to be customer-obsessed! There’s never been a better time to be an Orthodontist.
IN THIS EPISODE:
KEY TAKEAWAYS:
RESOURCE LINKS
People + Practice - Website
Dr. Leon - Email
Amy Epstein - Email
People + Practice - Email
Kelly Riedel - Email
BIOGRAPHY:
Kelly Riedel is the Chief Operating Officer at LightForce, provider of the world's first and only fully customized 3d printed orthodontic system. Prior to joining LightForce, Kelly was Director of Global Robotics Operations for Amazon, leading a cross-functional organization delivering all robotics technology into Amazon buildings worldwide. In this role, she managed operations across five different product design centers, coordinated with 100+ suppliers across four continents, and launched Amazon’s state-of-the-art, 350,000-square-foot Innovation Hub. An attorney by trade, she previously led the legal team for Amazon Robotics as a member of its executive team, and before that, was Senior Counsel at HMH Publishing Company, focused on technology transactions, and a member of the IP Transactions team at Skadden, Arps. She holds a B.A. from Middlebury College, a J.D. from Berkeley Law School, and was a member of the 2016 Harvard Business School Women’s Leadership Forum. Kelly resides in Massachusetts with her husband and two children. Over her desk, she has a print that reads, “Here’s to Strong Women: May we know them. May we be them. May we raise them.” She’s striving to do all three.
QUOTES:
“Amazon has a lot of leadership principles. If you Google Amazon Leadership Principles, in my view, they are the best way to be a leader and a successful worker. The unique part about how Amazon uses them is they don't just have them; they read them and teach them. They live them. It is how they hire, evaluate themselves and how they evaluate others and choose what to invest in.” Kelly Riedel
“LightForce has three core values. The most important thing is customer obsession: focus on your customers. People say if the practice down the street offers X, should we offer X or if our competitors are doing X, why shouldn’t we do Y? I firmly believe that the best companies don't do that. They start with their customers and their customer's needs, problems, challenges, and desires and work backward from there, and LightForce 100 percent does this.” Kelly Riedel
We always look forward to conversations with Chris Bentson, Partner of Bentson Copple & Associates and President of the American Association of Orthodontists Foundation. In this episode, Chris delves into his past predictions while casting a visionary gaze into the future of the field. Throughout the episode, he illuminates the transformative impact of technology on orthodontic practices, stressing the paramount importance of embracing digital braces in today's landscape. Chris advocates for a forward-thinking approach, asserting that the future belongs to those willing to adapt. He confronts the reluctance of some older practitioners to embrace digital innovations, debunking notions of expense and investment hesitancy.
Chris also underscores the significance of crafting tailored treatment plans and leveraging communication and technology to meet the diverse needs of adult patients. The conversation extends to strategies for reconnecting with former patients and speculates on the future trajectory of OSOs and DSOs. Remember: There’s never been a better time to be an Orthodontist.
IN THIS EPISODE:
KEY TAKEAWAYS:
RESOURCE LINKS
People + Practice - Website
Leon - Email
Amy - Email
People + Practice - Email
Bentson Copple - Website
BIOGRAPHY:
Chris Bentson is a partner of Bentson Copple & Associates in Greensboro, North Carolina. The company serves the orthodontic community by performing practice valuations, providing recruiting services, and negotiating transactions with both buyers and sellers. Chris has been working with orthodontists regarding the business aspects of their practices for over thirty years, and was recently awarded the "Outstanding Contribution to the Specialty Award by a Non-Orthodontist" from the AAO. He currently serves as President of the American Association of Orthodontists Foundation (AAOF, he’s a contributing lecturer to the Wharton-AAO Mastering the Business of Orthodontics program and a frequent guest lecturer at AAO meetings, regional orthodontic society meetings, orthodontic resident programs, study clubs, and orthodontic user meetings. Chris has authored dozens of articles published on the business of orthodontics in numerous orthodontic trade publications. Chris has personally visited over one thousand orthodontic practices in the United States, Canada, and Australia during his career.
QUOTES:
“My charge to the industry is when you've got inflation, even though it's coming down, I think we ended up at 3.8 percent last year, and we were at 7 percent the year before. If you haven't raised your fees in the last few years, do that tomorrow. Because if we’re going to be down a percent or two this year, if you raise your fees two or 3%, you will be flat, and I think flat is the new up in 2024.” Chris Bentson
“The good news is we always bounce out of these things positively. So, while it's lagging and taking a little bit longer than any of us would like, 2025, 2026, and 2027 will be killer good ortho years. What do you do between now and then? It's time to invest.” Christ Bentson
We're excited to welcome Philippe Salah, a dental industry innovator, to the show today. He is the CEO of DentalMonitoringⓇ, a company leading the way in transforming orthodontic care. Their groundbreaking Smart STL solution is changing the game in digital orthodontics, from creating retainers to managing adjustments during treatment. This Smart STL technology has the potential to revolutionize the future of orthodontics. Philippe and his team recognized the current system's inefficiency for both treatment and the environment, and their goal was to create a more streamlined process. Take advantage of this episode to improve your practice's efficiency and patient satisfaction.
Please note: Product availability, claims and regulatory status may differ across countries depending on local regulations. Contact your local DentalMonitoringⓇ representative for further information.
IN THIS EPISODE:
KEY TAKEAWAYS:
RESOURCE LINKS
People + Practice - Website
Leon - Email
Amy - Email
People + Practice - Email
Dental Monitoring - Website
What can be said to a patient who cannot afford braces due to financial constraints within their family? Fortunately, there are resources available to help. On today's episode, we'll introduce you to Smiles Change Lives, a non-profit organization dedicated to making braces accessible to children. For 27 years, Smiles Change Lives has helped countless children achieve healthy, beautiful smiles. The Vice President of Operations, Alexis Barclay, will delve into the program's details and explain how you can apply. We will also hear from Dr. Victoria Lynskey, an orthodontist with a decade of experience working with Smiles Change Lives. She'll share heartwarming stories about the program's impact and the joy of transforming a child's life through the gift of braces. Tune in and discover how Smiles Change Lives can bring a brighter future to children in need.
IN THIS EPISODE:
KEY TAKEAWAYS:
RESOURCE LINKS
People + Practice - Website
Leon - Email
Amy - Email
People + Practice - Email
Smiles Change Lives - Website
Alexis Barclay - Email
BIOGRAPHY: Alexis Barclay
Raised across the pond in North London, Alexis moved to the US when he was just 17 years old. After living in Florida, he eventually made his way to Kansas City, where he’s been ever since.
In 2007, Alexis joined Smiles Change Lives, working at its sister company, Embrace Smiles, a promotional products company. From there, he served as Director of Provider Services for 11 years. Currently, he serves as Vice President of Operations.
When he’s not at work, you can find Alexis playing bass with one of Kansas City’s notable bands. He resides in Riverside, MO, with his wife, Brooklyn and three kids.
QUOTES:
“We work with our orthodontists, figuring out what the best thing for the practices are. We are very ortho-centric. We want to make sure that we are doing the best by our providers because the bottom line is, without our providers, we can't do what we do.” - Alexis Barclay
“We ensure we are not wasting your time with someone who could pay otherwise. Most people looking for Smiles Change Lives are just thankful to get something, and if they are not within our guidelines, they will reach out to me and ask, can you find me an affordable orthodontist? “Alexis Barclay
Have you had a lifelong vision to establish your own orthodontic practice, only to find obstacles such as financial constraints, roadblocks, and a scarcity of available practices hindering your pursuit? In 2020, Dr. Maggie Law embarked on her entrepreneurial journey, and she is eager to divulge insights into her experience. Maggie will candidly discuss the advantages of managing your own practice, shedding light on the positive aspects and the hurdles she encountered along the way. Tune in to this conversation, and you'll find inspiration and see Maggie's apparent joy for seeing her dream come true. Remember, there has never been a better time to be an orthodontist.
IN THIS EPISODE:
KEY TAKEAWAYS:
RESOURCE LINKS
People + Practice - Website
Leon - Email
Amy - Email
People + Practice - Email
Maggie Law - Instagram
Orthodontics Startups - Facebook
QUOTES:
“I think one of the main reasons orthodontists want to have their practice is that we are hard workers, high achievers, goal-oriented and ultimately, working for somebody else long term is not what makes us happy.” Dr. Maggie Law
“I always say that being an associate is great until one day it's not. And then when you get to that day where you're like, wow, I could be working hard for myself, or I can be working hard for somebody else, it's like this flip, and I think most people don't choose to do startups because it is the harder path.” Dr. Maggie Law
Feedback is the cornerstone of your practice’s professional standing. Both patients and referring doctors actively search for reviews, underscoring the pivotal role that effective review management plays in shaping and maintaining your good reputation. Today, Jessie Pressman, the Head of Consulting at People + Practice, will impart crucial insights into navigating patient reviews. Drawing upon her extensive experience in overseeing the reputations of orthodontists, Jessie will provide proven strategies for addressing negative feedback and offer guidance on responding to positive reviews. And remember, for forward-thinking Orthos, there has never been a better time to be an Orthodontist. It’s the Golden Age, so take advantage of it.
IN THIS EPISODE:
[0:00] Dr Leon introduces today’s topic: Managing Your Reviews with Jessie Pressman.
[3:06] Jessie explains how managing a practice’s reputation has changed over the years and ways that you can collect positive feedback.
[7:04] Jessie discusses what strategy and approach she has made to the People + Practice Program and gives examples of how her approach has resolved issues.
[11:20] Jessie explains what to do and say when you get a negative review and why you never apologize.
[15:47] Jessie outlines the times you don’t respond to a review and when to report them to Google.
[19:31] Jessie recommends some tips regarding getting reviews and responding to them.
KEY TAKEAWAYS:
[4:13] There are ways to collect positive feedback from your patients. The tip is to ask for a review. When someone is happy, they don’t think of leaving a review. You have to ask by prompting the client for a review.
[4:53] Google is the search engine where you should spend your time and energy cultivating and responding to reviews. Facebook is no longer the preferred platform to use. Google is King.
[14:10] There are legal reasons you should never apologize for a patient's bad experience in the office. Be very careful that you do not violate HIPAA laws.
RESOURCE LINKS
People + Practice - Website
Leon - Email
Amy - Email
People + Practice - Email
Jessie Pressman - Email
People + Practice Blog - Jessie Pressman
BIOGRAPHY:
NEW YORK, Oct. 3, 2023 /PRNewswire/ -- People + Practice LLC, a leading marketing agency specializing in strategic consulting and brand development for healthcare practices, is thrilled to announce the appointment of Jessie Pressman as Head of Consulting. This strategic step signifies an ongoing commitment to enhancing consulting services, coupled with a robust investment in team development.
Jessie is passionate about fueling practice growth for the doctors and teams that make healthcare happen. Her 20 years of experience managing people and marketing for small businesses, combined with her positivity and innovation, has fueled People + Practice's growth over the past decade. With an eye for efficiency and growth opportunities, Jessie will lead the People + Practice team of Growth Consultants, who serve a diverse range of clients across the country and abroad, helping them navigate the complex marketing landscape to achieve their business objectives. Her focus will be on providing strategic guidance and actionable solutions.
"As Head of Consulting for People + Practice, I'm excited to help our team of consultants grow in their careers, stretch their creativity and uncover growth opportunities for practices. I'm eager to help our company scale, but it's equally important to me to build upon the agency's core values of creating a meaningful and inclusive work environment that allows for work-life balance," said Jessie about her commitment to the company. "People + Practice has always supported me and I'm eager to continue extending that support to our team."
Jessie's extensive expertise spans multiple industries, including technology, healthcare, finance, and consumer goods, and she has previously served in executive roles at Bluewolf (an IBM Company) and BSL Concepts. She has consulted with nameworthy brands like Sony Music Entertainment, The Hearst Corporation, HBO, Ogilvy & Mather and Time Inc. Jessie is a proud Brandeis University alumna, a committed New Yorker and a bookworm.
"We are delighted to announce Jessie Pressman as our Head of Consulting," said CEO and Co-Founder Dr. Leon Klempner. "Her exceptional talent and passion for delivering strategic solutions align perfectly with our vision to provide unparalleled marketing consultancy services. Her unique ability to analyze market dynamics and identify untapped opportunities will be instrumental in driving measurable results for our clients," concludes Klempner.
About People + Practice LLC: People + Practice LLC is a leading marketing agency specializing in strategic consulting and brand development. We help our clients navigate the ever-changing marketing landscape and achieve their business objectives through innovative strategies, creative solutions, and measurable outcomes. With a team of seasoned professionals and a deep understanding of diverse healthcare industries, we deliver exceptional results and drive sustainable growth for our clients. For more information, visit www.pplpractice.com.
QUOTES:
“I saw practices who had never seen a negative comment come through in five or six years and suddenly start receiving negative comments, two, three times a month, which is concerning for practices because your reputation online means a lot. Prospective patients and referring doctors are looking at those. It's your name. So, there has been a spike in negativity, and we need to work to combat it.” Jessie Pressman
“Another pro tip is to respond to the positive reviews. People love getting a response from you as a practice. It looks fabulous for prospective patients coming and looking at your page. Also, it's great for SEO. Again, we want to ensure that that is integrated into our marketing, which helps raise the profile.” Jessie Pressman
The podcast currently has 65 episodes available.
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