The GrowOrtho Podcast

In this episode of The GrowOrtho Podcast, Luke had the pleasure of hearing from Jill Allen, an orthodontic consultant with over 30 years of experience. Jill has helped countless orthodontic practices—especially startups and acquisitions—set up strong systems and achieve incredible success.

First things first: where you set up shop matters—a lot. Jill emphasizes the importance of digging deep into demographic data to ensure the area fits your practice’s vision. For example, if you’re aiming for a high-end boutique practice, setting up in a neighborhood with lower income levels might not be the best idea. Working with experts to analyze demographics can help you find the perfect spot with the right patient base, saving you from financial headaches down the line.

Once you’ve nailed down the location, it’s time to secure loans, design your office space, and choose equipment—all tailored to what you want your practice to be.

Over the past couple of decades, orthodontic practices have undergone a massive transformation, moving from paper files to fully digital workflows. Nowadays, many practices start with digital brackets and aligners instead of traditional fixed systems. These advancements aren’t just about being flashy—they make things run smoother and improve the patient experience.

Jill also highlights how artificial intelligence (AI) is becoming a big deal in orthodontics. While some people worry that AI might replace jobs, she sees it as a tool to boost efficiency. You can use AI tools like ChatGPT to help with tasks like planning social media posts or writing job descriptions, freeing up your staff to focus on patient care and growing the practice.

If you’re hesitant about diving into new technology, Jill recommends taking it step by step. Start small—maybe use AI for some administrative tasks—and build from there. As she puts it, “The last thing you want is to be the last office adopting technology.”

Managing your team is one of the toughest parts of running a practice. Back in the day, staff members might stick around for decades, but now people often move on after just a few years. Jill emphasizes creating clear career paths within your practice to help keep talented people on board. Being transparent about pay scales and growth opportunities can help your team see their job as a real career, not just a temporary gig.

She also points out the importance of hiring the right people for specific roles. For instance, the person who answers your phone should have the skills and friendly attitude to make a great first impression on potential patients.

If you’re starting out, getting your name out there in the first year is crucial. A solid marketing strategy should use multiple channels—think SEO-friendly websites, active social media, and 

community involvement. Jill cautions against putting all your eggs in one basket; using a mix of marketing methods helps you reach a wider audience.

Balancing patient affordability with your practice’s financial health is also key. Promotions like “$99 down” might attract patients, but they can strain your cash flow, especially with high fixed costs. Jill stresses the need for strategic planning to avoid short-term tactics that could hurt your practice in the long run.

Jill and her team help orthodontists set up essential financial systems, like keeping track of accounts and using tools like QuickBooks. Without these systems, you risk running into financial mismanagement, which can be disastrous for your practice.

Leadership is another area where orthodontists often struggle. As your practice grows, you need to transition from being hands-on with every detail to becoming an effective leader. This means delegating tasks, trusting your team, and continuously improving your leadership skills through books, podcasts, or other professional development avenues.

One of the things Jill loves most about her work is helping practices hit big milestones—like making $1 million in revenue in their first year. She believes these successes come from having a clear vision, sticking to your plan, and being able to adapt when challenges arise.

She also thinks it’s important to take a moment to appreciate what you’ve achieved, instead of always focusing on what’s next. Celebrating your wins, big or small, can keep you motivated and remind you why all the hard work is worth it.

Building a successful orthodontic practice takes a mix of strategic planning, embracing technology, and strong leadership. Jill Allen’s insights offer a roadmap to help you navigate these challenges, so whether you’re just starting out or have been in the field for years, you can thrive in this ever-changing industry.

For more insights from Jill Allen, be sure to visit her website at Practice Results and check out her podcast, Hey Docs, where she dives deep into topics specifically tailored for orthodontic startups and acquisitions.

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Orthodontic practices today are evolving in response to increased competition and patient expectations. Dr. Brad Jacobs, a successful orthodontist, transformed his practice through strategic shifts and a renewed focus on patient needs. Here are key insights from his journey that can help other orthodontists improve their own practices.

Dr. Jacobs transitioned from a traditional, doctor-centric approach to a model that better addresses patients’ priorities. Instead of lengthy, detailed explanations about orthodontic techniques, he found that patients value straightforward answers focused on results—like a beautiful smile and aligned teeth.

For orthodontists, focusing on what matters most to patients can create a more engaging and satisfying experience. Streamlining consultations and communicating in simpler terms can foster trust and make patients feel valued, leading to stronger relationships and better outcomes.

A game-changer for Dr. Jacobs was organizing his practice structure by creating an org chart and establishing clear roles, including a dedicated call center. This organizational clarity ensured that team members knew their responsibilities, streamlining operations and improving patient care.

Orthodontists can benefit from reviewing their current team roles and responsibilities to make sure everyone is positioned to succeed. By assigning roles strategically, staff can work more efficiently, freeing up time and resources to focus on patient care.

Dr. Jacobs noticed a significant improvement when his team began responding more promptly to prospective patients. In today’s fast-paced world, where people expect quick responses, this change allowed his practice to capture more leads and start treatments sooner.

Orthodontic practices should prioritize speedy responses to inquiries, ensuring patients don’t have to wait long for consultations or treatment starts. This not only meets modern expectations but also increases the likelihood of turning leads into loyal patients.

Dr. Jacobs learned that marketing is most effective when the practice’s infrastructure is prepared for growth. After developing more efficient systems, his practice could better handle the increased patient flow that marketing brought.

Before launching marketing campaigns, orthodontists should evaluate how well their teams and processes can manage additional patient volume. Preparedness on the backend ensures that increased patient interest leads to successful outcomes and enhanced reputation, rather than operational stress.

Today’s patients, accustomed to immediate service through platforms like Amazon and Netflix, prioritize convenience. Dr. Jacobs found success by offering same-day starts and reducing wait times for consultations, making it easier for patients to initiate and continue their treatment.

Consider ways to make your practice more accommodating to patients’ schedules. Offering flexible appointment times, quick-start options, and streamlined in-office processes can make a substantial difference in patient satisfaction and retention.

In his early practice, Dr. Jacobs focused on opening multiple locations to capture more market share. However, he later realized that expanding too quickly can dilute resources and increase overhead without necessarily improving profitability. He ultimately consolidated his locations and focused on maximizing the efficiency and potential of his main office.

Rather than immediately expanding to multiple locations, orthodontists can focus on optimizing their current practice. Strengthening operations at one well-run location may yield better long-term results and provide a foundation for sustainable growth.

To boost team morale, Dr. Jacobs created an incentive system where every 60 patient starts triggered a team-wide bonus. This straightforward goal motivated the team to work together to reach targets and kept morale high.

An incentive system doesn’t have to be complex to be effective. By setting clear, achievable goals and rewarding staff for their contributions, orthodontists can foster a positive work environment and encourage a team-oriented mindset.

Orthodontists have traditionally pursued “textbook perfection” in treatment outcomes, but Dr. Jacobs found that not all patients are looking for perfect alignment. By listening to patient preferences, he was able to customize treatment plans, focusing on what each patient valued most.

Recognizing that each patient has unique goals allows orthodontists to provide personalized care that meets expectations. Flexibility in treatment can improve patient satisfaction, as patients feel their individual needs are understood and respected.

Technology was essential in helping Dr. Jacobs’ practice streamline its operations and focus more on patient care. Tools for patient communication, scheduling, and treatment planning enabled his team to work efficiently even as patient numbers grew.

Investing in the right technology can help practices handle administrative tasks, freeing up time for patient interactions. Digital tools not only streamline workflows but also improve patient accessibility and engagement with the practice.

Dr. Jacobs emphasized the impact of consulting services on his success. Expert consultants helped him identify areas for improvement, refine his operations, and make strategic decisions for growth. By staying open to guidance, he was able to accelerate his practice’s development and navigate challenges effectively.

Bringing in expert guidance can provide fresh insights and help avoid common pitfalls in practice management. Whether it’s marketing, operations, or patient care, consultants can offer valuable perspectives to help orthodontists stay competitive.

Dr. Brad Jacobs’ journey provides orthodontists with practical lessons in patient-centric care, efficient operations, and strategic growth. By focusing on these key areas, practices can thrive in today’s competitive landscape while enhancing patient satisfaction and outcomes.

For more insights, listen to the full interview with Dr. Jacobs on the GrowOrtho Podcast, available on YouTube and major podcast platforms.

The post Optimize Before You Expand: Dr. Brad Jacobs on Orthodontic Success appeared first on HIP Creative.

Running a successful orthodontic practice isn’t just about having top-notch clinical skills—it’s about building a strong team that works together to give your patients an exceptional experience. In a recent episode of the GrowOrtho Podcast, Dr. Brice Gilliam, a highly regarded young orthodontist and owner of Elevation Orthodontics, shared some practical insights into team dynamics. His tips can help you create a productive work culture, strengthen team loyalty, and ultimately grow your practice. Let’s dive into the key strategies Dr. Gilliam recommends and see how you can apply them.

Trust is the foundation of any high-functioning team, and as the leader, it’s your job to cultivate it. Dr. Gilliam emphasizes that building trust means being there for your team and showing them you’ve got their back. If a patient mistreats a team member, step in and make it clear that you prioritize their well-being. This sends a strong message that respect is non-negotiable in your practice, leading to a loyal and committed team.

How To Make It Happen:

Dr. Gilliam highlights the importance of transparency when it comes to roles and expectations. When people aren’t sure what’s expected of them, it can lead to frustration and burnout. By clearly outlining each team member’s responsibilities, everyone knows what they need to do and feels empowered to excel.

How To Make It Happen:

Transparency fosters a sense of ownership and helps your team understand the “why” behind decisions. Dr. Gilliam stresses that when team members feel informed, they’re more likely to align with the practice’s goals.

How To Make It Happen:

Micromanaging can stifle growth and creativity. Instead, Dr. Gilliam suggests empowering your team by giving them autonomy over their tasks. Focus on the outcome rather than dictating how things should be done. This approach not only shows respect for your team’s abilities but also encourages them to take ownership of their work.

How To Make It Happen:

Orthodontic practices often have a divide between the front and back offices, but Dr. Gilliam advocates for cross-training to foster respect and teamwork. When team members understand each other’s roles, they’re more empathetic and cohesive.

How To Make It Happen:

Change can be tough, and resistance is natural. Dr. Gilliam advises approaching resistance with empathy and giving team members time to adjust. Remember, you’ve had time to think about these changes—your team needs time too.

How To Make It Happen:

Setting unrealistic goals can demotivate your team, while attainable ones provide focus and energy. Dr. Gilliam suggests making goals ambitious yet achievable and rewarding performance based on outcomes.

How To Make It Happen:

Acknowledging achievements boosts morale and strengthens loyalty. Dr. Gilliam emphasizes the impact of simple acknowledgments, especially since they’re often rare in professional settings.

How To Make It Happen:

A unique way to build team engagement is by connecting community involvement to your team’s passions. Dr. Gilliam found that participating in events his team valued, like volunteering at an animal shelter, fostered a sense of purpose and commitment.

How To Make It Happen:

Dr. Gilliam’s approach shows that investing in team dynamics is essential for a thriving orthodontic practice. By building trust, setting clear expectations, fostering open communication, and empowering your team, you lay the groundwork for a loyal, engaged group that’s aligned with your vision. With these actionable strategies, you’re well on your way to cultivating a supportive, high-performing culture that patients will notice and appreciate—leading to a successful practice built on teamwork and dedication.

To hear more from Dr. Gilliam and delve deeper into these insights, listen to the full episode of the GrowOrtho Podcast. It’s packed with practical advice, relatable stories, and strategies to help you navigate team dynamics and grow your practice.

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In the rural town of Paducah, Kentucky, where driving an hour for dinner is commonplace, one orthodontist has managed to double his practice without adding extra workdays. Dr. Shawn Rice, a self-proclaimed perfectionist with a humble beginning, transformed his practice through strategic changes that many might find unconventional. This is the story of how he overcame skepticism, embraced new methods, and found greater fulfillment in his profession.

Growing up as a farm kid in western Kentucky, Dr. Rice experienced firsthand the uncertainties of rural life. When his father sold the family farm during his teenage years, it left a lasting impression on him. Determined to find a stable career, he initially considered becoming a pediatrician but shifted to dentistry after reassessing his options.

An unexpected incident at 17, where he lost a lower incisor while intervening in a fight, led him to orthodontics. His orthodontist’s willingness to meet him at midnight to fix his teeth left a profound impact. “You can change someone’s life, how they feel about themselves, and how the world looks at them,” Dr. Rice reflected on his choice of profession.

After graduating from the University of Louisville’s orthodontic program in 2000, Dr. Rice returned to Paducah to start his own practice. Despite being in one of the most competitive areas on paper, his priority was family—ensuring his children grew up knowing their grandparents.

For nearly two decades, Dr. Rice operated out of a modest office in a less frequented part of town. “It took me ten years to even start to get busy,” he admitted. His practice relied heavily on Medicaid patients, comprising about 15-20% of his clientele. This was his way of giving back, though it eventually became financially unsustainable.

In 2019, Dr. Rice moved his practice to a more visible location near the local mall, resulting in a 30% growth purely from increased foot traffic. However, he faced a significant challenge: the Medicaid program was causing a loss of $800 per case due to overhead costs. Realizing this was not sustainable, he made the tough decision to stop accepting Medicaid.

Seeking alternatives to grow his practice and continue serving underprivileged patients, Dr. Rice began exploring new marketing strategies. In June 2022, he partnered with a marketing firm (referred to here as “Hip”) and was introduced to modern orthodontic business practices. Initially, he was resistant. The idea of offering promotions like “$500 off” seemed counterintuitive. “Why would you do that?” he questioned, concerned about the potential loss in revenue.

Dr. Rice’s turning point came when he attended a training program called Fishbein Fundamentals. Accompanied by his team, he was exposed to innovative strategies that challenged his traditional mindset. His staff was enthusiastic, ready to implement what they had learned, but Dr. Rice was hesitant.

After some deliberation, he decided to take a leap of faith. Right before Thanksgiving, he agreed to adopt the recommended changes, including offering a $500 discount and restructuring payment plans to lower the barrier of entry for patients.

The impact was immediate and overwhelming. Upon returning from the holiday break, the practice had 70 new patient inquiries, far exceeding their scheduling capacity. “We had no place to put them,” recalled Lori, Dr. Rice’s office manager. The team quickly reorganized their schedule, adopting the efficient systems they had learned.

By reducing the initial down payment and offering more affordable monthly payments, Dr. Rice made orthodontic care accessible to a broader demographic. This approach not only compensated for the loss of Medicaid patients but also aligned with his original goal of helping underprivileged kids.

One of Dr. Rice’s concerns was maintaining the quality of care while increasing patient volume. Known for his meticulous nature—spending 20 minutes on tasks like debonding braces—he feared that efficiency might compromise results.

However, he discovered that with better time management and trust in his initial assessments, he could maintain high standards without the extra minutes. “You can go faster than you think you can,” he realized. By reducing unnecessary repetition, he freed up time to see more patients without extending his workweek.

Remarkably, Dr. Rice managed this growth while reducing his workdays from three and a half to three per week. His practice saw a 101% increase in growth, and they are on track to double their annual revenue from when he started implementing the new strategies.

The practice’s success did not require expanding to multiple locations or hiring additional orthodontists. In a rural area where the population is dispersed, Dr. Rice focused on maximizing his existing practice’s potential. “We just want to keep it going where we’ve been going,” he stated, emphasizing quality over quantity.

Dr. Rice credits much of the success to his dedicated team and the integral role played by HIP. His staff was eager to implement the new strategies, and HIP’s expertise provided the necessary framework to handle the influx of new patients and reorganize the practice’s operations efficiently.

By lowering financial barriers, the practice could help more patients than ever before. A notable example was a Medicaid-eligible child who didn’t qualify for the program. With the new payment plans structured under HIP’s guidance, the family could afford treatment without the aid of Medicaid. This allowed Dr. Rice to continue serving those in need while maintaining financial viability.

Dr. Rice’s journey offers valuable insights:

Looking ahead, Dr. Rice plans to continue refining his practice within the rural community he serves. While he doesn’t aim to expand geographically, he remains open to opportunities that align with his mission of providing quality care and giving back.

Dr. Shawn Rice’s story is a testament to the power of adaptability and the positive outcomes that can result from embracing new ideas. In a field where traditional methods often prevail, his willingness to challenge the status quo not only revitalized his practice but also enhanced his ability to serve his community. For professionals hesitant about change, Dr. Rice’s experience illustrates that growth doesn’t necessarily require more time—it requires the right strategies and an open mind.

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Starting or expanding a dental/orthodontic practice can feel overwhelming, especially when it comes to securing the right financing. Whether you’re fresh out of residency or a seasoned dentist or orthodontist looking to grow, navigating loans, interest rates, and cash flow can be a complex task. In this episode of the GrowOrtho Podcast, we’ll break down key financing strategies, common pitfalls to avoid, and practical steps to ensure long-term success.

We’ll cover everything from startups to expansions and even refinancing options, so you can unlock your practice’s full potential.

The road to opening a successful dental/orthodontic practice often starts with financing. While securing loans for equipment, marketing, and working capital might seem like a straightforward process, the details matter. The right loan can set you up for success, while an ill-advised financial decision could restrict your growth potential.

For many dentists and orthodontists, the first question is whether to go with traditional banks or specialized lenders. Each path has its pros and cons, and understanding these is crucial for making the best decision.

One of the first choices you’ll face is deciding between traditional banks like Wells Fargo or Bank of America and newer fintech lenders like Provide. Traditional banks have long-established lending practices, but they often come with slower approval times, more rigid structures, and less flexibility.

Fintech lenders, on the other hand, offer speed and adaptability. As Jon Shaw, a healthcare financing expert from Provide, explains in this episode, “Fintech companies have a streamlined process, offering approval times of just four to five days compared to the weeks or months it may take with traditional banks.”

This agility is invaluable, especially when every day of delay could cost you thousands in lost revenue. Fintech lenders also offer tailored solutions based on individual needs, making them more suited to healthcare professionals.

The excitement of starting your own dental/orthodontic practice can sometimes lead to financial missteps. Here are three common pitfalls to avoid:

1. Underestimating Start-Up Costs

2. Lack Of Cash Reserves

3. Taking On Too Much Debt Too Soon

Once your practice is thriving, you may consider expanding to a second or third location. While the idea of multi-practice ownership is appealing, it’s not without challenges. Expansion requires strategic planning, especially when it comes to financing.

One of the biggest hurdles is securing financing for ground-up construction or purchasing additional real estate. According to Shaw in this episode, “Provide offers 100% financing for ground-up construction, which includes everything from land purchase to building out the facility. This allows dentists and orthodontists to keep their cash reserves intact while expanding their practice.”

If you’re looking to expand, ensure that your financial foundation is solid. Start with one location, master its operations, and then move forward. This steady, pragmatic approach ensures you don’t spread yourself too thin.

If you’ve been in business for a few years, you might find that refinancing your practice loan could save you money or free up cash flow.

Here are a few scenarios where refinancing makes sense:

1. High-Interest SBA Loans: SBA loans often come with higher interest rates and variable terms. Refinancing to a fixed, lower interest rate can save you money over the life of the loan.

2. Consolidating Debt: If you have multiple loans or short-term debt, refinancing can help streamline your payments and improve cash flow. This can free up funds for renovations, new equipment, or marketing.

3. End Of A Loan Term: Some loans come with “balloon payments,” where the full balance is due after a set period. If this is approaching, refinancing can help you avoid large one-time payments that could strain your finances.

Whether you’re just starting or ready to expand, securing the right financing is critical to your dental/orthodontic practice’s success. Working with a fintech lender like Provide offers unique advantages in speed, flexibility, and tailored support for healthcare professionals.

By avoiding common pitfalls and considering long-term growth strategies, you can ensure that your practice not only survives but thrives. So, whether you’re refinancing, expanding, or just opening your doors for the first time, make sure you have the right financial partner by your side. Find out more about Provide by emailing Jon Shaw at [email protected].

By taking the time to plan your financing carefully, you can avoid costly mistakes and position your practice for long-term success. If you’re ready to take the next step, be sure to consult with experts who understand the specific needs of dental and orthodontic professionals.

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Building a private orthodontic practice is no small feat. It requires not just clinical expertise but also a savvy understanding of business and marketing. In this episode of the GrowOrtho Podcast, we dive deep into Dr. Kristen Knecht’s journey from a budding orthodontist to a successful practice owner. Whether you’re just starting or looking to grow, you’ll find valuable insights to help navigate the challenges of orthodontic practice management.

Dr. Knecht initially set her sights on a career in medicine, specifically dermatology. However, a chance encounter changed her trajectory. While in college, she began spending time at an orthodontic practice and discovered her passion for this blend of aesthetics and healthcare. “There’s still an art to it, and I really love it,” she explains in the podcast. This pivotal moment led her to switch from pre-med to pre-dental, eventually pursuing orthodontics at LSU.

After completing her residency at UConn, Dr. Knecht faced a crossroads. She started her career with Pacific Dental (DSO), which offered stability and a steady income. However, she quickly realized the limitations, such as lack of autonomy and fluctuating productivity across different offices. “You start to plateau,” she recalls, pointing to frustrations with varying support staff and treatment coordinators.

Dr. Knecht’s decision to start her own practice was driven by a desire for independence and the ability to shape her professional environment. Her experience in the DSO model, while valuable, underscored the importance of autonomy in delivering consistent patient care. She highlights, “I would never be happy unless I opened my own [practice].”

Just six weeks after opening her practice, the world was hit by the COVID-19 pandemic. For many, this timing could have spelled disaster. But Dr. Knecht saw it as an unexpected opportunity. With fewer patients initially, she had time to fine-tune her practice operations and focus on targeted marketing efforts. “Looking back, it was great timing because I didn’t have all these patients and treatment that I had to worry about,” she reflects in this episode of the GrowOrtho Podcast.

One of Dr. Knecht’s standout strategies has been her focus on holistic patient care, particularly her attention to airway health. She integrates orthodontic treatment with a broader healthcare approach, often referring patients to other specialists to address underlying issues like breathing problems. This holistic perspective not only differentiates her practice but also drives strong patient outcomes.

Dr. Knecht’s journey offers several key takeaways for orthodontists considering starting their practice:

Dr. Knecht’s story is a testament to the power of resilience, innovation, and strategic planning in building a successful orthodontic practice. Her focus on comprehensive patient care and willingness to adapt to changing circumstances has positioned her as a leader in her field. For any orthodontist looking to start or grow their practice, her journey on the GrowOrtho Podcast provides invaluable lessons and inspiration.

Are you ready to take your orthodontic practice to the next level? Learn from the best by listening to the GrowOrtho Podcast and start making strategic decisions today to ensure your long-term success!

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In today’s fast-paced digital world, effective communication is the cornerstone of success, especially in healthcare. Practices are constantly searching for ways to enhance patient engagement while streamlining administrative processes. Rhinogram, a leading digital communication platform, provides a cutting-edge solution that addresses these needs, allowing practices to thrive by making patient interactions more efficient and seamless. But what exactly makes Rhinogram stand out, and how can it transform your practice?

The healthcare landscape is evolving, and so are patient expectations. With more people relying on their smartphones for daily tasks, the demand for convenient and accessible communication with healthcare providers has skyrocketed. Rhinogram answers this call by offering a robust, HIPAA-compliant platform that brings together text messaging, AI-driven automation, and now VoIP services, all in one place.

Imagine a system where your patients can reach out via text without downloading any additional apps. A system where all communications—whether it’s a routine check-in or an urgent concern—are handled promptly, reducing the administrative burden on your staff. This is what Rhinogram offers, setting the stage for enhanced patient satisfaction and operational efficiency.

One of the latest additions to Rhinogram’s suite of services is its VoIP integration. This feature not only allows for traditional phone communication but also enables the conversion of phone calls into text messages. This is particularly useful in scenarios where staff can handle multiple patient inquiries simultaneously, improving efficiency and patient response times.

Rhinogram’s platform is built with strict adherence to HIPAA guidelines, offering customizable compliance settings that ensure patient data is protected. Practices can configure the system to automatically request HIPAA consent or flag non-compliant communications, safeguarding both the practice and patient information.

Integration with practice management (PM) systems is another key feature of Rhinogram. The platform supports real-time syncing with over 300 different PM systems, allowing for seamless communication and data transfer. This ensures that all patient interactions are recorded and easily accessible within the practice’s existing systems, further reducing administrative overhead.

Rhinogram’s capabilities extend beyond just improving patient communication. By automating routine tasks and streamlining workflows, the platform significantly reduces the time staff spend on administrative duties. This not only leads to cost savings but also allows practices to operate more efficiently, ultimately improving the overall patient experience.

For instance, practices can automate appointment reminders, bill collections, and follow-up communications, all while maintaining a personal touch through AI-driven messaging. The result? More time for healthcare providers to focus on what truly matters—patient care.

Switching to a new communication platform might seem daunting, but Rhinogram makes the process as smooth as possible. The platform is intuitive and designed with the end-user in mind, ensuring that even those with limited tech experience can navigate it with ease. Rhinogram’s support team, composed of individuals with hands-on experience in orthodontic and dental practices, provides thorough training and ongoing support, ensuring a successful transition.

Rhinogram is ideal for practices looking to enhance patient communication, reduce administrative burdens, and improve overall efficiency. Whether you’re managing a small private practice or a large healthcare organization, Rhinogram offers scalable solutions tailored to your specific needs.

In a world where digital communication is becoming increasingly important, Rhinogram stands out as a powerful tool for healthcare practices. By simplifying patient interactions, automating administrative tasks, and ensuring compliance with HIPAA regulations, Rhinogram not only enhances the patient experience but also empowers practices to operate more efficiently.

If you’re ready to take your practice to the next level, Rhinogram might just be the solution you’ve been searching for. Visit Rhinogram’s website to learn more and schedule a demo to see how this innovative platform can transform your patient communication.

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Running an orthodontic practice comes with a unique set of challenges, especially when balancing clinical duties with business management. Orthodontists are often caught between patient care and administrative tasks, making it difficult to keep track of crucial metrics and make informed decisions. This is where Gaidge, a robust business intelligence tool, steps in. In this article, we’ll dive into how Gaidge can transform your orthodontic practice by automating data collection, enhancing efficiency, and ultimately driving profitability.

Gaidge is more than just an analytics platform; it’s a comprehensive business intelligence tool designed to streamline operations and enhance decision-making for orthodontic practices. Founded by Mary Beth Kirkpatrick, Gaidge integrates various technologies to offer orthodontists a seamless experience in managing their practices.

Ryan Moynihan, CEO of Gaidge, has a rich background in finance and marketing. His journey from finance at Intel and Ernst & Young to strategy marketing at 3M, and eventually leading sales and marketing at Ormco, has equipped him with a profound understanding of data and its applications in orthodontics.

Ryan’s transition to Gaidge allowed him to leverage his data analytics expertise to help orthodontists improve their practice management. By automating data collection and visualization, Gaidge enables orthodontists to quickly identify performance trends and areas for improvement, making it easier to manage their business efficiently.

Gaidge’s integration with other technologies enhances its capabilities, offering orthodontists a comprehensive suite of tools:

– Efficiency: Automates data collection and visualization, saving time and reducing errors.

– Insights: Provides actionable insights into practice performance and financial health.

– Growth: Helps identify areas for improvement, driving profitability and growth.

Understanding and tracking the right KPIs is crucial for the success of any orthodontic practice. Gaidge simplifies this by focusing on key metrics:

– Observation Management: Ensuring patients in the observation phase are efficiently moved to start.

– Treatment Efficiency: Measuring the average time and number of visits per patient to optimize clinic operations.

– Expense Management: Analyzing staff costs, clinical expenses, and overall overhead to maintain profitability.

The orthodontic industry, like many others, has faced significant changes due to the COVID-19 pandemic. Understanding these trends is crucial for adapting and thriving:

Despite recent fluctuations, there is optimism for growth in the orthodontic industry over the next few years. Practices that leverage data analytics to understand and respond to these trends will be better positioned for success.

Implementing Gaidge in your practice involves several key steps:

Gaidge is an invaluable tool for any orthodontic practice looking to enhance efficiency and drive growth. By automating data collection and providing actionable insights, Gaidge empowers orthodontists to make informed decisions and focus on delivering excellent patient care. If you’re ready to take your practice to the next level, exploring what Gaidge has to offer is a great starting point.

For more information or to schedule a demo, visit Gaidge.com.

By integrating Gaidge into your practice, you can transform your approach to business management, ensuring that every decision is backed by data and geared towards growth and efficiency.

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Today, we’re diving into a topic that’s crucial for healthcare professionals—commercial real estate. Whether you’re a first-time practice owner or looking to expand, understanding the nuances of real estate ownership, leases, and professional representation can make or break your success. In this episode, we’ll unpack the key considerations, share expert tips, and discuss real-life examples that highlight the importance of making informed real estate decisions. Join us as we explore how to maximize profitability and avoid common pitfalls in the world of healthcare real estate.

One of the most critical decisions you can make as a healthcare provider is whether to go into a real estate deal alone or hire a professional. Many doctors unknowingly venture into negotiations unrepresented, thinking it might save them money. However, this approach often backfires. 

According to Dell McCraney, a healthcare real estate agent, many doctors go into negotiations like “going to a gunfight with a knife.” Without professional representation, you’re likely to leave significant money on the table. For instance, McCraney recounted a case where a doctor initially negotiated a lease on his own and almost missed out on $100,000 in concessions that a professional agent later secured.

When opening your first practice, understanding the role of real estate in your overall expenses is vital. Keith Page, another expert in healthcare real estate, emphasizes that real estate is typically the second-largest expense after overhead. Hence, maximizing profitability through savvy real estate decisions is crucial. 

Many healthcare providers mistakenly assume that handling lease negotiations themselves is more cost-effective. In reality, this often results in suboptimal deals. For example, Dell McCraney shared a story of an orthodontist who received $275,000 more in concessions through professional negotiation compared to a peer in the same strip center who went unrepresented.

Deciding whether to buy or lease your practice’s real estate depends on several factors, including your long-term business goals and financial situation. 

– Equity Building: Owning real estate builds equity, which can be beneficial in the long run.

– Stability: Owning provides stability and control over your practice location.

– Flexibility: Leasing offers flexibility, especially if you’re uncertain about long-term location needs.

– Lower Initial Costs: Leasing typically requires less upfront capital compared to buying.

Keith Page suggests that each situation is unique, and often the decision comes down to financial viability and long-term goals. For instance, a doctor straight out of residency with significant student debt might find leasing more feasible, whereas an established practitioner looking to expand might benefit from purchasing property.

Navigating commercial real estate is a complex but crucial aspect of running a successful healthcare practice. Engaging professional representation can save you significant money and ensure you secure the best possible terms. Whether you’re opening your first practice or expanding, understanding your options and the long-term implications of your real estate decisions is essential. Remember, building a trusted team of advisors, including real estate professionals, accountants, and bankers, can provide the support you need to make informed and profitable decisions.

For additional help, feel free to connect with Carr for personalized advice and support on your real estate journey. You can reach out to Dell at [email protected] or Keith at [email protected].

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