When unceremoniously fired from a job in advertising, a job she admits she would have fired herself from, Melissa Ben-Ishay turned her passion for baking into a recipe for success and created Baked by Melissa. Her bite sized tie dye cupcakes were a family fave back in 2008 - fast forward to 2022 and the company has over 200 employees, retail locations everywhere and ships nationwide. Tune in to this week's episode to find out how Baked by Melissa went from a therapeutic escape to a legit business that has found Melissa on the pages of Forbes. It’s not all sugar and spice and all things nice. We talk sacrifice, balance, having a borderline sociopathic personality to succeed and how you survive and evolve in an ever changing business landscape.

Topics:

●  Something in the water

●  Human Capital

●  There’s no such thing as balance

●  The games people play

●  My therapist says

●  What you need to be truly happy

●  My therapist says

●  The reluctant CEO

●  What almost breaks you makes you

●  Going Viral

●  What’s next for Melissa

 

https://www.bakedbymelissa.com/

 

The Socials:

https://www.instagram.com/bakedbymelissa/ https://www.instagram.com/caviardreamstunafishbudget/ https://www.instagram.com/therealmargaretjosephs/ https://www.instagram.com/thelifeofmrsb/

 

Get Melissa’s book:

https://read.amazon.com/kp/embed?asin=B08GL2L3JR&preview=newtab&linkCode=kpe&ref_= cm_sw_r_kb_dp_BPHKPYPMFSK8AC9B8XT9

 

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