Negotiation Made Simple

How a Two-Day Course Changed the Game for this Real Estate Broker: Doug Ryan


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Need help with a negotiation? Text us and we'll feature your question on the show.

In this episode of Negotiation Made Simple, host John Lowry sits down with Doug Ryan, a commercial real estate expert with over 25 years of experience at Colliers Nashville. Doug has played a pivotal role in some of Nashville’s biggest real estate deals, and he credits advanced negotiation training as a game-changer in his career.

Doug shares how investing in negotiation skills transformed his ability to close deals, build relationships, and navigate complex business transactions. He reveals key insights, including:
The biggest "aha moment" from negotiation training
Why everything in business is either an “X” (competitive) or an “O” (cooperative)
The one simple tactic that helped him get more out of every deal
How to slow down negotiations in uncertain economic times

John and Doug also discuss the upcoming Negotiation Made Simple Live Workshop in Nashville (April 29-30, 2025), where professionals can sharpen their skills in real-world negotiation exercises.

Get My Newest Book: Negotiation Made Simple
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Negotiation Made SimpleBy John Lowry

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