For Claudia Portale of McGrath Estate Agents, placing as much importance on buyers as she does vendors is the key to success.

In this episode of the Secrets of the Top 100 Agents podcast, the Mosman-based agent, ranked at number 48 in the REB Top 50 Women in Real Estate, shares how maintaining buyer engagement throughout their property journey has worked in her favour.

Claudia will also share:

- Her reasons for placing emphasis on the buyer experience - How to structure a team that allows for buyer management - Tips for targeting demand coming from your operation area