From broke in his 20s to retiring his parents and buying a boutique hotel—this is how you build generational wealth from the ground up.

In this episode, Rich sits down with real estate investor and entrepreneur Blake Rocha, who’s built a $40M portfolio before turning 26. Blake opens up about growing up middle-class, moving back in with his parents to stack cash, and how he used Airbnb arbitrage, discipline, and relentless focus to buy his freedom.

They cover:

• How Blake scaled from $0 to $40M in real estate by his mid-20s
• Turning family into business partners and retiring his parents
• Why mindset and consistency beat motivation every time
• The real reason men lose purpose—and how to get it back
• His first boutique hotel deal in New York (and the dream that led to it)

If you’ve ever wondered how to break free from average and start stacking assets that change your family tree, this episode is your blueprint.

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