E94: How I Make $1.2 Million A Year From This Podcast

08.23.2021 - By The Diary Of A CEO with Steven Bartlett

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This week we’re doing something a bit different, and telling you everything you need to know about the business of podcasting. Have you ever wanted to know what goes into an episode of The Diary of a CEO? The truth of the relationship with our sponsors, the equipment we use, and where I want this podcast to go. Well, now’s your chance.

This podcast has been an incredible journey, and I’m incredibly proud of what we’ve built. When I started this podcast, it was just me in my bedroom speaking alone into a microphone. Now, we’re the number one business podcast in Europe for over 40 consecutive weeks. Today, we step back to reflect on that journey. 

And yet, I’ve found that what inspired me to make the podcast then is the same what inspires me to make it now. I’ve always loved sharing incredible stories with you. I’ve always loved pulling out and sharing those little secrets in how people achieve - and maintain - success. And I still hope nobody’s listening, but if you are, then you keep this to yourself. 


Getting your podcast discovered
Maintaining a high quality of work
Why I started and new reasons to keep going

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