Phia co-founders Phoebe Gates and Sophia Kianni are on the Female Founder World show with Jasmine Garnsworthy. Filmed live at our 2025 Female Founder World summit, Phoebe and Sophia are sharing how they’ve been scaling their shopping tech platform. 

With investors like Sarah Blakely, Kris Jenner, and Hailey Bieber, in this episode, Phoebe and Sophia share the tips to accessing your dream investors (and they’re tips anyone can use!). They’re also diving in to the strategies that help them grow on social media, and get real, actionable feedback on the app in real time. 

LINKS

Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com

Become a Business Bestie subscriber: bestie.femalefounderworld.com

Check out Sophia and Phoebe’s business: https://phia.com/

Mercury is a fintech company, not an FDIC-insured bank.